Harold Peary
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Harold (Hal) Peary (born Harrold Jese Pereira de Faria, July 25, 1908 - March 30, 1985), an American actor, comedian and singer in radio, film, television, and animation, with an unmistakable, booming voice, who is remembered best as the title character of legendary radio comedy The Great Gildersleeve.
Born in San Leandro, California to Portuguese parents[1], Peary (pronounced Perry) began working in local radio as early as 1923, according to his own memory, and had his own show as a singer, The Spanisher Sernader, in San Francisco, but moved to Chicago, Illinois in 1937. In Chicago his radio work included Fibber McGee and Molly, where he originated the Gildersleeve character as a Fibber McGee neighbour and nemesis in 1938 (and went through several first names and occupations, apparently, before settling on Throckmorton P.), and also worked on the horror show Lights Out, and many others.
Peary's Gildersleeve proved popular enough that it was thought to try the character in his own show. But Gildersleeve was transplanted from Wistful Vista to Summerfield, situated as slightly less pompous and cantankerous ("You're a haaa-aa-aard man, McGee" was a famous catch-phrase), and considerably more domesticated: he was now raising the orphaned children, Marjorie and Leroy, of his late sister, while tending first his manufacturing company and later Summerfield's water supply (as commissioner). The Great Gildersleeve premiered on August 31, 1941 and became a steady hit for the rest of the decade, Peary's booming voice and flustered character catch phrases ("You're a brii-iii-iight boy, Leroy!") becoming one of the most familiar American radio presences. And, thanks to four films during the 1940s, a pleasant big-screen presence as well.
In 1950, however, the magic ride ended when Peary jumped to CBS amidst that network's legendary talent raids. He believed The Great Gildersleeve would jump with him, but it proved to be the biggest mistake of his career. Peary and the show's producer and sponsor, Kraft Foods, fenced over his desire to have more singing spots on the show. (He was a fine singer in the prewar crooning style, but the show's producers didn't think it melded with his comic persona.) Radio historian Gerald Nachman, in Raised on Radio, said Peary and his agent, MCA, had also negotiated fruitlessly to get Peary a stake in the show's ownership. When CBS began already luring Jack Benny (also an MCA client) and others away from NBC, mostly by offering the performers better capital-gains terms against the still-high postwar U.S. taxes than NBC was willing to do, Peary listened and signed with the network.
The problem was that Kraft wasn't willing to make the move with him. And they had a replacement in the wings, Willard Waterman, whose voice resembled Peary's. (To his credit, however, Waterman---who had known Peary since their early radio days in Chicago---refused to appropriate the famous Gildersleeve laugh, believing Peary alone should have title to that trademark.) Gildersleeve without Peary struggled on a few more radio years (by its final season, listeners heard only repeat broadcasts of earlier episodes) and bombed on television.
Peary, meanwhile, began a new CBS situation comedy, The Harold Peary Show. It's sometimes known as Honest Harold---but that title actually belonged to the fictitious radio show Peary's new character hosted. As Nachman and others observed, The Harold Peary Show came across a little too much like "Gildersleeve Lite"---an impression only enhanced when Shirley Mitchell, who'd played love interest Leila Ransom on Gildersleeve, joined the cast---and it lasted only a year.
Peary had played Gildersleeve in four films in the 1940s, and also appeared in films such as the Walt Disney movie A Tiger Walks (1964) and the Elvis Presley entry Clambake (1965). He also worked in television situation comedies, playing Herb Woodley on the TV version of Blondie, Mayor LaTrivia in the TV version of Fibber McGee and Molly, and periodic guest slots on The Dick Van Dyke Show, Petticoat Junction, and even The Brady Bunch. In the 1970's, Peary was featured in one of the most popular TV ads for Faygo Pop. The last lines of the song featured in the commercial which intent was to associate Faygo pop with one's nostalgia: "Remember when you were a kid? Well, part of you still is. And that's why we make Faygo." This song was later sampled by the Insane Clown Posse in the song "Cotton Candy & Popsicles" on their album The Wraith: Shangri-La.
But Peary never became even half the star on television that he had been in radio. As it turned out, his radio stardom telegraphed his future: Peary's true post-Gildersleeve living proved to be his magnificent voice talent; he spent most of the rest of his life voice-acting in animated work by Rankin-Bass and Hanna-Barbera and others.
Harold Peary died of a heart attack at the age of 76. But thanks to its sponsor's numerous recordings at their original time of broadcast, The Great Gildersleeve has proven one of the most popular finds among those who become old-time radio fans, even among those who weren't even born when Peary made his last appearance in the role he made a legend.
