KOMY
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KOMY is a 1,000 watt radio station (850 watts, night), broadcasting at 1340 AM (kHz). Located in Santa Cruz, CA and licensed to nearby La Selva Beach, KOMY was originally licensed to Watsonville, CA for many years. Damage occurred to KOMY's original transmitter site as a result of the October 17, 1989 Loma Prieta earthquake, and subsequently, new owners moved the facilities to the Santa Cruz area.
KOMY is owned by the Zwerling family and originates from sister-station KSCO's 1080 AM's facilities. KOMY was acquired shortly after the Zwerlings acquired KSCO on January 31, 1991.
In the Fall of 2005, following different music and other programming over the years, KOMY began airing a progressive talk format, becoming an Air America Radio affiliate. Thus, KOMY was considered the "liberal version" of sister-station KSCO, which primarily aired conservative programming.
On June 28, 2006, KOMY dropped The Majority Report with Janeane Garofalo. According to station owner Michael Zwerling, this decision was due to the fact that the show had failed to gain a single advertiser during the year that it was on the station. After three consecutive Arbitron zero ratings periods between January and November in 2006, KOMY would change formats in January 2007.
[edit] Format Change
On Thursday, January 25, 2007, at 10 a.m., KOMY 1340 dropped the progressive talk format and went to a 1950s/1960s 'oldies' format.
On March 20, 2007, KOMY began 'stunting,' using construction sound effects and promoting roughly every four minutes that KOMY would return with a better signal and programming. Two days later, KOMY adopted the Jones Satellite Network's oldies format, which continues to this day.
The format is a return to the roots of KOMY 1340, a popular Top-40 station back in the 1960s - and was very briefly the home of radio legend Robert W. Morgan early in his career.
[edit] External links
| AM radio stations in the Santa Cruz/Monterey/Salinas area (Arbitron #80) | |
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