WMC-FM
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| WMC-FM | |
| Broadcast area | Memphis, Tennessee |
|---|---|
| Branding | FM100 |
| Slogan | Today's Best Mix |
| Frequency | 99.7FM |
| Format | Hot AC |
| ERP | 290,000watts horizontal 96,000watts vertical |
| Class | C |
| Owner | CBS Radio (operated by Entercom Communications) |
| Website | [1] |
WMC (99.7 FM, known as "FM 100") is a "Hot AC" radio station serving the market of Memphis, Tennessee. The station is notable for being an FM "superpower," with a transmitter that greatly exceeds current Federal Communications Commission restrictions. Of stations in the FCC's Zone II, WMC is the most powerful. The station's license is currently held by CBS Radio, and the station is operated by Entercom Communications (which recently announced its purchase along with those of several other CBS Radio properties in Memphis, Cincinnati, Ohio, Rochester, New York and Austin, Texas) under a local management and sales agreement. Entercom will own and operate the stations outright once it sells off three of its Rochester radio properties.
Taking beam tilt into account, the station's effective radiated power is rated at 300,000 watts horizontal polarization and 100,000 watts vertical. The station's transmitter is 277 meters (909 feet) high. Current FCC restrictions were passed in 1962 and mandate a 100 kW maximum across most of the country on the FM band (though some of the more densely populated areas are limited to 50 kW). The station is calculated to exceed power restrictions by 4.6 decibels. However, WMC was grandfathered in, since it had started broadcasting on the FM band on May 22, 1947 and was upgraded to its current power level prior to 1962.
Unlike many other stations, WMC-FM has remained within the same general radio format since the 1970s. In fact, many of the staff members of the radio station have been there a decade, or longer. Ron "Hey Now" Olson has been the station's morning man since the 1980s. In fact, he had partnered with Steve Conley and Karen Perrin on the morning show since the early 1990s. In November, 2006, Conley was laid off by the station in a cost-cutting move after Conley had been with the station through its various owners since 1979. In the afternoons, Tom Prestigiacomo (and, yes, that is his real name) has been sitting in the chair since Jimmy Carter was President.
[edit] External links
- WMC FM 100
- Query the FCC's FM station database for WMC-FM
- "Superpower" Grandfathered FMs
- FCC Office of Engineering and Technology: FM Broadcast Zones
| Memphis FM radio stations (Arbitron #49) By Frequency: 88.1 | 88.5 | 88.9 | 89.3 | 89.9 | 90.5 | 91.1 | 91.7 | 92.7 | 92.9 | 93.5 | 94.1 | 94.7 | 94.9 | 94.9 | 95.3 | 95.7 | 96.1 | 97.1 | 98.1 | 98.9 | 99.7 | 101.1 | 101.9 | 102.3 | 102.7 | 103.5 | 103.9 | 104.5 | 105.3 | 105.9 | 107.1 | 107.5 | 107.9 By Callsign: K213CN | KAKJ | KARH | KCJF | KFIN | KIYS | KJMS | KKLV | KTRQ | KXHT | WEGR | WEVL | WGKX | WHAL | WHBQ | WHRK | WIVG | WKIM | WKBQ | WKNA | WKNO | WKRA | WKVF | WKVZ | WMC | WMFS | WQOX | WRBO | WRVR | WSNA | WUMR | WVIM | WXMX | WYPL Chattanooga (AM) (FM) | Clarksville | Cookeville | Knoxville (AM) (FM) | Memphis (AM) (FM) | Nashville (AM) (FM) | Jackson/Union City/Paris/Northwest Tennessee | Tri-Cities |
