Guerrilla Rock
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Guerrilla rock is not as much a sub-genre of rock music as it is a movement or mentality. It derives its name from bands who participate in "guerrilla gigging", a practice used either because of its novelty or sheer lack of places to play. Guerrilla rock is highly influenced by the DIY punk ethic of 1970s and 1980s indie pop and hardcore punk bands such as Fugazi and Beat Happening. The guerrilla rock mentality has also been influenced by independent record labels such as Godspeed You! Black Emperor's Constellation Records, Dischord Records, and K Records. The only difference that really separates these bands is that they have taken these approaches to new heights and since mutated them to fit their 21st century needs.
Things that could be considered "guerrilla rock" are:
- Guerrilla gigs
- Basement shows
- Fairly or appropriately priced merchandise
- Free culture (giveaways, internet radio, free gigs)
- CDR record labels
- Free MP3 or open source labels
Because guerrilla rock is essentially not an actual style of rock music, unlike many previous generations of rock movements, there is no apparent clothing style of its participants. For the most part, the guerrilla rocker's fashion sense is derived from either just the age-old underground culture's love for thrift stores or the attire of other subcultures such as punk, indie, or emo.
guerrillaRock! a Rhode Island radio program/label/collective dedicated to the "sub-genre" and similar independent underground rock music.