Jasomi Networks

From Wikipedia, the free encyclopedia

Jasomi Networks, Inc.

Type	Private
Founded	Santa Clara (August 16, 2001)
Founder	Dan Freedman Cullen Jennings David Bryan
Headquarters	Calgary, Alberta, Canada
Key people	Dan Freedman, Chairman Cullen Jennings, Director Todd Simpson, CEO Alan Hawrylyshen, CTO Johnson Wu, VP Technical Services Ryan Kereliuk, VP Engineering Daniel Jaliff, VP Operations Joe Haar, VP Sales Joel Fisher, VP Business Development and Marketing Benjamin Freedman, VP Marcom Zoo Eng, Manager of Customer Relations Richard Clark, Senior Sales Executive
Industry	Computer software Session Border Controller Research and development Computer hardware
Products	PeerPoint PeerPoint Enterprise Edition PeerPoint Centrex Edition
Employees	23 (2005)
Website	www.jasomi.com

1 About
2 History and evolution
3 Investment
4 Performance
5 Partnership with Microsoft
6 Acquisition
7 External links

[edit] About

Jasomi Networks was a pioneer in the development of Session Border Controllers (SBCs), computer network devices that enable, control, and monitor the flow of multimedia data streams across carrier networks, corporate networks, home networks, and the Internet.

[edit] History and evolution

The company was conceived in a meeting among Dan Freedman, Cullen Jennings, and David Bryan that resulted in the founding of the corporation in 2001. Funded by the founders and early employee Benjamin Freedman, the company quickly created a demonstrable SBC, and began to market it as the PeerPoint product line at the Fall 2001 VON trade show organized by Jeff Pulver.

Strong early interest encouraged the founders to commit additional bootstrapping funds from themselves and friends and family. An R&D center was established in Calgary, Canada in early 2002, and Alan Hawrylyshen joined the team. 2002 was spent turning the early demonstrator into a more full featured and supportable product. Co-founder David Bryan left the company in mid-2002 around the time that Ryan Kereliuk and Johnson Wu joined the company, and it was at that time that the company's technical advancements began to accelerate. In late 2002, Jasomi adopted a hybrid coopetition model of software development, keeping certain advancements proprietary while releasing others to the public through the resiprocate open-source SIP stack.

Between 2002 and 2004, the company advanced the state of the art in SBC technology, providing customers for the first time with the ability to perform VoIP through existing NAT-enabled firewalls so that residential subscribers could be supported without placing any hardware on their premises. An early customer making great use of this facility was Jeff Pulver's Free World Dialup, which provided free calling services worldwide amongst its subscribers using the SIP VoIP protocol.

In 2005, the company was acquired by Ditech Networks (then called Ditech Communications) in a deal valued at $24.55m.

[edit] Investment

Jasomi was unusual (although not unique) in that it shunned venture capital, relying initially on self-funding by the founders, and later on money invested by friends and family. A total of about $2.8m was raised, much of that in the few months preceding the company's acqusition. The company's main competitors were Acme Packet and Kagoor Networks that had each raised about $40m, and Netrake that had raised about $70m. By comparison, virtually all of Jasomi's operating funds came in organically from customers in the form of revenue - a true bootstrapping startup experience.

[edit] Performance

Substantially as a result of being capital-poor, the company could not hire a large number of employees, and sales and the company eventually settled into the number 3 spot in the industry behind Acme Packet and Kagoor Networks, as repeatedly reported by market research firm Infonetics. Nevertheless, by 2005, the company was firmly established as a leading technical player in the field and was generally recognized as having consistently advanced the state of the art in SBC technology during that period.

[edit] Partnership with Microsoft

A mutual customer of Jasomi and Microsoft asked the two companies to work together to make Jasomi's PeerPoint product line work with Microsoft's Live Communications Server. Although the relationship suffered from typical big company / small company issues, Jasomi was successful in modifying its product to support Microsoft's non-standards-based extentions to the SIP protocol. The result was successful deployments for both companies that would not have occurred without the integration.

[edit] Acquisition

A combination of Jasomi's technical successes together with its small size and small amount of raised capital resulted in the company becoming attractive to a number of potential acquirers and investors by early 2005. Ultimately, the company sold to Ditech Communications (now called Ditech Networks), a US public company based in Silicon Valley in mid-2005 in a deal valued at $24.55m. The acquisition brought benefit to Jasomi's investors and employees, and gave Ditech a credible toehold in the VoIP marketplace.

While the size of the acquisition will not be noted in the record books, the returns to investors (many of whom were employees) were at a comparable percentage to those of the largest company in the SBC arena, Acme Packet. The top three pure-play companies in the SBC space at that time, Acme Packet, Kagoor Networks, and Jasomi, have all provided positive returns to their stakeholders. However, many others in the SBC space have not, and several companies succumbed to pressures of the market.

At this time, it is not clear whether Ditech has been able to convert the assets of Jasomi Networks into value-creating assets of its own. While the majority of Jasomi employees continued with Ditech Networks, it is known that a small number of key individuals left the firm in the first 18 months following acquisition.