New Era (magazine)
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New Era is an official magazine of The Church of Jesus Christ of Latter-day Saints. First published in January 1971 along with the Ensign and the Friend, the New Era's intended audience has always been the youth of the Church. The magazine replaced the similarly themed The Improvement Era, a periodical published from 1897 to 1970.[1]
Contents |
[edit] "To the unmarried persons of the kingdom..."
In its first issue, the New Era's editor explained the rationale for its creation, stating:
- By direction of the First Presidency, the New Era is the publication arm of the Church to the unmarried persons of the kingdom—those from twelve up to marriage. It will reflect those qualities that have given rise to the Lord’s confidence in youth: sincerity, authenticity, intellectual stimulation, and inspiration.[1]
[edit] Regular features
The New Era regularly includes articles written by the General Authorities of the LDS Church on gospel topics, as well as articles contributed by other Church members on topics such as preparing for marriage, media and entertainment, and the family. Poems, artwork, tips for coping with life's challenges, and true stories of inspiration, are also commonplace. Other regular features include Questions & Answers (a question for the youth - i.e. "How can I know I've truly been forgiven after I've repented?" - and readers' responses), and the New Era poster (or MormonAd).
[edit] References
- ^ Todd, Jay M.. "The New Era", New Era, January 1971, p. 3.
