The Learning Annex
From Wikipedia, the free encyclopedia
| The Learning Annex | |
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| Type | Privately Held Corporation |
|---|---|
| Founded | New York (1980) |
| Headquarters |  New York, New York, USA |
| Industry | Adult Education, Continuing Education, Seminars, Speakers |
| Products | Real Estate Wealth Expo, Trump Expo |
| Revenue | US$36.5 million (2005) |
| Employees | 90 (2005) |
| Website | learningannex.com |
The Learning Annex is a private continuing adult education school based in New York. It was founded in 1980 by Bill Zanker in his New York City studio apartment with an investment of only $5,000. It is considered the largest adult education company in North America.
The Learning Annex offers a wide range of classes, on topics as diverse as "How to Develop & Write a Winning Business Plan", "Intro to Pole Dancing", "How to Write a Book Proposal That Publishers Can't Refuse", "How To Talk To Your Cat", "How to Buy Foreclosed Property", "Make Contact with Lost Loved Ones", "How to Shoot Your Own Live Adult Video", "Kabbalah-Dating", "How to Create Magical Spells", "Discover Your Past Lives - Who Were You Before?", "How To Make Your Own Soap" and "How To Marry the Rich".
Learning Annex has enjoyed pop-culture status with appearances on Sex and the City and other shows as well as being a subject of monologues and a component of movie and television plots.
In 1991, Zanker sold the Learning Annex and repurchased the company 11 years later in 2002. At the time of his repurchase it had very little marketing and a roster of little known speakers. Zanker put millions into advertising and marketing and revitalized the company.
In recent years, the Learning Annex has concentrated its efforts on large-scale expos featuring notable speakers such as Donald Trump, Robert Kiyosaki and Anthony Robbins. Trump reportedly receives $1.5 million for each one-hour presentation he does for Learning Annex.
In September 2006, William Zanker paid $73,200 to purchase a used Lincoln Town Car belonging to legendary investor Warren Buffett, reportedly in a bid to coax Buffett into conducting a Learning Annex class. In November 2005, Zanker paid $57,100 to have lunch with media mogul Rupert Murdoch.
The Learning Annex was noted with No. 379 on the 2006 Inc. 500 (a list of the nation's fastest-growing private companies) with a reported 3 year growth of 376.3%, revenue of $36.5 million and 90 employees.
Access Media Group, a subsidiary of CHUM Limited, owns 70% of The Learning Annex of Canada.
[edit] References
- Inc. 500 Entry For The Learning Annex
- Warren Buffett Sells His Used Car to the Learning Annex President for 10 times its value
