American Beverage Institute
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The American Beverage Institute is a restaurant industry trade group. They are actively involved in public relations campaigns supporting various interests of the restaurant industry, particularly with respect to alcohol consumption. It is based in Washington, D.C.
The following is from their website:
- "...some anti-alcohol activists are seeking increasingly harsh restrictions on social drinkers. This can be evidenced in the transition from the common sense "Don't drive drunk" message to the similar-sounding but entirely different "Don't drink and drive" slogan. The American Beverage Institute is correcting this prohibitive message with a more appropriate message: Drink Responsibly. Drive Responsibly."
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