Campaign advertising
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In politics, campaign advertising is the use of paid media (newspapers, radio, television, etc.) to influence the decisions made for and by groups. These ads are designed by political consultants and the campaign's staff.
[edit] List of election advertising techniques
- Attack ad
- Bumper sticker
- Campaign button
- Canvassing
- Direct marketing
- Election promise
- Get out the vote
- Lawn sign
- Negative campaigning
- Opposition research
- PIG
- Push poll