CKE Restaurants
From Wikipedia, the free encyclopedia
CKE Restaurants, Inc. (NYSE: CKR) is the parent company of Carl's Jr., Green Burrito and La Salsa, and Hardee's restaurant chains. Its headquarters are in Carpinteria, California. It was incorporated in 1964 by Carl's Jr. founder Carl Karcher as Carl Karcher Enterprises, Inc.
[edit] History
In 1996 and 1997, CKE Restaurants bought out the remaining Burger Chef stores in the United States and converted them into either Carl's Jr. (on the West Coast) or Hardee's (on the East Coast).
[edit] External links
- CKE Restaurants corporate website
- Diners Walk Through One Door and Visit Two Restaurants (Article in the New York Times on the strategy of multibranding restaurants)
CKE Restaurants |
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Carl Karcher (fast-food chain founder) |
Franchises
Carl's Jr. | Hardee's | Green Burrito | Red Burrito | La Salsa |