MARKETiN
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| Pavol Kopec, MARKETiN | |
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| Type | Private |
|---|---|
| Founded | 2003 |
| Headquarters | Jánovce, Galanta District, Slovakia |
| Key people | Pavol Kopec, Business Owner and Senior Consultant |
| Industry | Market research, Competitive Intelligence |
| Products | Market Intelligence Market research Strategy consulting Business development assistance Training |
| Website | www.marketin.sk |
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MARKETiN is a Slovakia-based strategy and marketing consultancy providing customized market research, industry sector analysis, competitive intelligence as well as a ‘one-stop-shop’ assistance for companies intending to do business in Slovakia and/or other countries of the Central and Eastern Europe.
Solutions of this company are often a combination of market research, competitive intelligence, industry sector analyses as well as strategy and marketing consulting. MARKETiN also helps clients not only in strategy formulation, but also in strategy implementation. Services supporting clients’ successful market entry and business development range from finding local partners through company incorporation up to business process outsourcing and trainings.
MARKETiN was established in 2003 by its sole Business Owner and Senior Analyst Mr. Pavol Kopec. In the course of its short market presence, it has managed to build a solid and rapidly-growing base of clients both from Slovakia and from abroad.
According to Pavol Kopec, Business Owner of MARKETiN, "Many managers, even in Slovakia, have begun to realise that managing a firm only by intuition is not enough"[1]. And, MARKETiN was established with the aim to help managers make informed decisions concerning their business develpoment in the CEE markets. Besides assisting local firms, the company also serves companies from around the world seeking to expand their business to the Central and Eastern Europe. It helps them in all stages of business development, from strategy formulation to strategy implementation.
In Slovakia, MARKETiN is the only company of its kind providing a broad range of intelligence, research and analytical services for both leading Slovak and foreign companies. It provides an alternative and unbiased source of reliable information obtained through ethical means, not available through conventional channels.
MARKETiN’s core competence lies in the ability to perform lengthy interviews with expert sources such as competitors, customers, suppliers, distributors and opinion leaders in various industries, and transforming that information into intelligence.
Besides having a strong knowledge of the markets and industries in Slovakia, MARKETiN is also able to conduct multi-national research projects covering other CEE countries through the network our local experts and partners.
[edit] Notes
- ^ The Slovak Spectator, 20. - 26. October 2003, Vol. 9, No. 40, p. 7. Available online at: http://slovakspectator.sk/clanok-14160.html
