Madhyamam
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Madhyamam is a Malayalam daily newspaper established in 1987 . The name Madhyamam comes from a Malayalam word madhyamam which is the translation of media. Madhyamam has its core readership in the Malabar Muslim community. Madhyamam now has seven editions across the state of Kerala with am impressible readership. Apart from the daily edition, Madhyamam also publishes Madhyamam Weekly. An expatriate edition called Gulf Madhyamam is published from Bahrain, Doha, Dubai, Dammam and Kuwait. Madhyamam is run by the Ideal Publications Trust, which aims at providing non-partisan and value-based journalistic service beyond considerations of profit and the demeaning compulsions of the market. Its policy emphasises the need for the media to rise above sectarianism and market-driven profiteering pressures that have beset the post-Independence Indian journalism. It calls for lending voice to the voiceless majority in the society.
The opening of the paper was a landmark in Malayalam journalism. Madhyamam set new trends in news content, advertisements, visuals and social commitment.
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