WLIF
From Wikipedia, the free encyclopedia
| WLIF | |
 |
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| Broadcast area | Baltimore, MD |
|---|---|
| Branding | "101.9 Lite FM" |
| Slogan | "Continuous Lite Favorites" |
| Frequency | 101.9 (MHz) |
| Format | Soft AC |
| ERP | 13,500 watts |
| Class | B |
| Callsign meaning | LIFe, a nod to station slogan used in the 1970's (see article) |
| Owner | CBS Radio |
| Website | www.1019litefm.com |
WLIF (101.9 FM) is a radio station located in Baltimore, Maryland, in the United States. It is currently owned and operated by CBS Radio. Its studios are located in Towson, Maryland, while its transmitter is located two miles northeast in Hampton, Maryland.
The station's origins date back to the Beautiful music era, which was popular during the late 1950s and early 1960s. At that time, the stations call letters were WTOW. Its frequency was at 1300 AM, which was later full service WFBR-AM for many years ( that station was later WLIF-AM , and later WJFK-AM , simulcasting sister Washington station WJFK-FM. It is now ESPN-1300 WJFK-AM, an all-sports station). At that time, it was one of the highest-rated stations in Baltimore, playing the smooth vocal stylings of Frank Sinatra, Ray Charles, Nat King Cole and Barbra Streisand, along with soothing instrumentals from Percy Faith and Floyd Cramer.
On December 31,1971, one day before all cigarette advertising was banned on radio and television, WLIF was born. It was called "The Beautiful Place In Your Life" FM-102. By the 1980s, WLIF began playing more soft rock hits, such as those by Linda Ronstadt, The Beatles, The Temptations and Elton John.
In 2001, the station changed nicknames again, and it is now known as "101.9 Lite FM." Today its lineup consists of soft rock hits during the day and love songs at night. On the weekends, WLIF features The Flashback Weekend" featuring former WQSR announcers Steve Rouse, Dave Alan and John Summers playing the greatest hits of the sixties and seventies, reaching into the Oldie market that was left without a local radio station once WQSR switched over to a Jack FM format.
In addition, WLIF (along with Magic 95.9 WWIN) also played jazz music during the weekends for many years. WLIF continued to play jazz until 2004, when WSMJ became Baltimore's full-time Smooth Jazz station.
[edit] Commercial Free Christmas
WLIF is well known for its Christmas programming. Every year, starting the week before Thanksgiving,the station plays nothing but Christmas music, through December 25. There are no commercials all day on Christmas Day.
[edit] External link
| FM Radio Stations in the Baltimore Market (Arbitron #21) | |
|---|---|
| By frequency: |
88.1 | 88.9 | 89.7 | 90.5 | 91.1 | 91.5 | 92.3 | 93.1 | 95.1 | 95.9 | 97.5 | 97.9 | 99.1 | 100.7 | 101.9 | 102.7 | 103.1 | 103.7 | 104.3 | 105.7 | 106.5 | 107.9 |
| By callsign: |
WBJC | WEAA | WERQ | WFSI | WHFC | WHFS | WIYY | WKHS | WLIF | WLZL | WPOC | WQSR | WRBS | WRNR | WRYR | WSMJ | WTMD | WWIN | WWMX | WXCY | WYPR | WZBA |
|
Satellite Radio Local Traffic/Weather: XM Channel 213 | Sirius Channel 152 |
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Baltimore (FM) (AM) | Cumberland | Frederick | Hagerstown | Salisbury-Ocean City |
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