Zwinky
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Zwinkies are customizable social avatar that are part of the MyWay Searchbar adware. A user creates a character (a Zwinky) to represent himself or herself in any networking site or blog that supports Zwinkies. When users change the appearance of said Zwinkies, all sites in which that avatar is currently displayed will update accordingly.
Zwinky is currently advertised heavily on popular sites such as MySpace and appeals to a young audience.
Zwinky adds the Myway Searchbar to the following applications: Internet Explorer, Firefox, Outlook, Outlook Express, AOL 9.0 Email and Browser, Becky!, IncrediMail, MSN Dial-up Service, AIM, Google Talk, ICQ, MSN Messenger, Yahoo! Messenger, and Windows Messenger.
Once Zwinky is installed, the MyWay Searchbar runs on startup. When users attempt to visit nonexistent pages this software redirects them to search.mywebsearch.com.
Owned by IAC Search and Media and launched in June 2006, the Zwinky site is one of the fastest-growing social networking sites on the internet with a reported 3.6 million registered users.[1]
[edit] See Also
[edit] References
- ^ Blangger, Tim (February 22, 2007). Turn yourself into a 3-D image to live the good virtual life.
