Bryan Eisenberg
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Bryan Eisenberg is co-founder of Future Now, Inc., publisher of GrokDotCom, and also co-founder and Chairman of the Web Analytics Association. He is the inventor of Persuasion Architecture, a process for persuading customers when they ignore marketing.
[edit] Books
- Persuasive Online Copywriting (published 2002) ISBN 0971476993
- Call to Action: Secret Formulas to Improve Online Results (published 2006) ISBN 078521965X
- Waiting For Your Cat to Bark?: Persuading Customers When They Ignore Marketing (published 2006) ISBN 0785218971