Edward Bowes

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Edward Bowes (b. 14 June 1874, San Francisco; d. 14 June 1946, Rumson, New Jersey) was an American radio personality of the 1930s and 40s whose Major Bowes' Amateur Hour was the best-known amateur talent show in radio during its eighteen-year (1934-1952) run on NBC and CBS.

Bowes (his nickname sprang from his earlier military rank, though historians are divided on whether he was an active-duty officer in World War I or held the rank as a member of the Officer Reserve Corps) worked busily in New York's 1910s and 1920s theater and music world as a conductor, composer and arranger. He also produced Broadway shows, such as Kindling in 1911-12 and The Bridal Path in 1913. He was married to Kindling star Margaret Illington, from 1910 until her death in 1934.

It was in that year that Bowes brought his best-known creation to New York station WHN in 1934. He had actually hosted scattered amateur nights on smaller stations during his tenure as the managing director of New York's Capitol Theater. Within a year of its WHN premiere, The Original Amateur Hour (its original name, according to historian Gerald Nachman, was Major Bowes and His Capitol Family), began earning its creator and host as much as $1 million a year, according to Variety.

The rapid popularity of The Original Amateur Hour made him better known than most of the talent he featured---almost. Some of his discoveries did become stars, including opera stars Lily Pons, Robert Merrill, and Beverly Sills; comedian Jack Carter; pop singer Teresa Brewer; and, Frank Sinatra (fronting a quartet known as the Hoboken Four when they appeared on the show in 1937).

The show consistently ranked among radio's top ten programs throughout its entire run. Bowes's familiar catchphrase, "...around and around she goes and where she stops nobody knows", spoken in the familiar avuncular tones for which he was so renowned, whenever it was time to spin its "wheel of fortune," the device by which some contestants were called to perform. His habit of ringing a gong whenever a performer was simply too terrible to continue would be revived in the 1970s by Chuck Barris's infamous The Gong Show.

Nachman recorded that Bowes, "a businesslike fellow with a mirthless chuckle who, unlike most emcees, had a gift for nongab," went out of his way to make contestants feel at ease, habitually taking them out to dinner before their appearances. Nachman also credits Bowes for featuring more black entertainers than many network shows of the time.

Major Bowes died on his seventy-second birthday at his home in the New York suburb of Rumson, New Jersey. The following week his talent coordinator Ted Mack took over the hosting chores and continued, first as the interim, and later as permanent host until the program's cancellation twenty four years later, on September 27, 1970. As a measure of the affection attached to Bowes' name, the show continued to be called Major Bowes' Original Amateur Hour until the 1950-51 season, when it became simply Original Amateur Hour and in 1955 became Ted Mack's Original Amateur Hour.

Nineteen months after Bowes' death, on January 18, 1948, the program, with Ted Mack as host, debuted on the DuMont Television Network, ultimately running on all four major networks until 1970. The radio version, also with Mack, ran until 1952.

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All men are at heart critics. And, since time immemorial, they have always felt they can run the other fellow's show better than he can. It gives them a feeling of satisfaction to believe that they may have started someone on the road to success.---Edward (Major) Bowes, decribing the appeal of Major Bowes' Original Amateur Hour.