Esurance
From Wikipedia, the free encyclopedia
| Esurance Inc. | |
 |
|
| Type | Private |
|---|---|
| Founded | 1998 |
| Headquarters | San Francisco, California, USA |
| Industry | Insurance |
| Products | Insurance |
| Revenue | $350 Million USD (2005) |
| Employees | Approx. 1500 |
| Slogan | Quote. Buy. Print. |
| Website | www.esurance.com |
Esurance Inc. is an American auto insurance provider headquartered in San Francisco, California.
[edit] History
Esurance was founded in 1998 under the name of SiliconSierra Holdings Inc. Esurance launched its Web site and started writing personal auto insurance in December 1999. As of March 31, 2006, it has become one of the fastest growing auto insurance companies in America, based on year-over-year premium growth.
In 2000 Esurance was acquired by Folksamerica Holding Company, Inc. (a subsidiary of White Mountains Insurance Group). Esurance is now a direct subsidiary of White Mountains.
[edit] Commercials
Esurance commercials are animated, and feature a female spy named Erin Esurance (voiced by Mo Mellady), also widely known as the Esurance Girl, along with a "Mysterious Stranger" named Eric. The commercials are animated by the Ghostbot animation firm using Shockwave Flash.
[edit] External links
- Esurance.com
- The most confusing ad on television - Slate
- [1] - Ghostbot
Categories: Companies based in San Francisco | Insurance companies | Insurance companies of the United States | Electronic commerce | Brands | Fictional secret agents and spies | Animation | Computer animation | Web animation | Flash cartoons | Advertising campaigns | Television commercials | Advertising characters
