WLMG
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| WLMG | |
| City of license | New Orleans, Louisiana |
|---|---|
| Broadcast area | New Orleans metropolitan area |
| Branding | "Magic 101.9 FM" |
| Slogan | "Continuous Soft Rock" |
| First air date | 1960s |
| Frequency | 101.9 (MHz)  101.9 HD-2 for Blues |
| Format | Adult Contemporary |
| ERP | 100,000 watts |
| Callsign meaning | Louisiana's MaGic |
| Owner | Entercom |
| Website | www.magic1019.com |
WLMG, AKA "Magic 101.9 FM", is an Adult Contemporary outlet based in New Orleans, Louisiana. The Entercom station broadcasts at 101.9 MHz with an ERP of 100 kW. Its current slogan is "CONTINUOUS SOFT ROCK."
Blues music can be heard on 101.9 HD-2 (HD Radio needed).
[edit] History
WLMG was originally Beautiful music WWL-FM (now being used at its sister station at 105.3) until the 1970s, when its switched to Top 40. But by the late 1970s it would begin its current AC history as WAJY ("Joy 102"), which would later become "Magic 102" in 1987(and its moniker modified to "Magic 101.9" in 1995).
[edit] External links
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| FM Radio Stations in the New Orleans, Louisiana Market (Arbitron #57) |
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