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Fred Meyer

From Wikipedia, the free encyclopedia

Fred Meyer, Inc.
Type Grocery/Department store
Founded 1922 (Portland, Oregon)
Headquarters Portland, Oregon
Key people Micheal Ellis, president
Industry Retail
Products Food, clothing, footwear, bedding, furniture, jewelry, beauty products, electronics, toys, lumber, garden supplies and housewares.
Parent Kroger
Website www.fredmeyer.com

Fred Meyer, Inc is an American company founded in 1922 in downtown Portland, Oregon by Fred G. Meyer. The company was one of the pioneers of the retail supercenter or hypermarket format of store, and has locations throughout the Pacific Northwest. Prior to the company's merger with Kroger it traded on the New York Stock Exchange under the ticker symbol FMY. Although the company is now a division of The Kroger Company, Fred Meyer and the western region of Kroger are still headquartered in Portland. Fred Meyer is sometimes known as "Freddy’s", a nickname the company has used in its advertising and for its mascot, Fred Bear.[1][2]

Contents

[edit] History

A typical Fred Meyer store of the 1990s
A typical Fred Meyer store of the 1990s
Packaged food aisles of Fred Meyer in Portland at Interstate and Lombard
Packaged food aisles of Fred Meyer in Portland at Interstate and Lombard

Fred Meyer, originally of New York City, opened his first public market at the corner of Fifth and Yamhill in downtown Portland, OR in 1922. In 1928, Mr. Meyer opened the first self-service drug store. In 1931, he opened his first suburban one-stop shopping center in the Hollywood District of Portland. Innovations included a grocery store alongside a drug store plus general merchandise, off street parking, gasoline station, and—eventually—apparel. In 1973, after several decades of growth in the Portland area, Fred Meyer purchased the Pacific Northwest-based Valu Mart chain of stores and converted them to Fred Meyer stores. In 1975, Fred Meyer opened their first stores in Alaska.

On September 2, 1978, Mr. Meyer died at the age of 92. Mr. Meyer played a huge role in the day to day operation of his company until his death.

In 1982, the company was purchased by Kohlberg Kravis Roberts in what was one of KKR's first major leveraged buyouts.

[edit] Acquisitions

In 1985 Fred Meyer acquired Grand Central of Salt Lake City, Utah. The Grand Central stores in Utah and Idaho were converted to Fred Meyer stores, although most did not receive full supermarket departments until the mid 1990s. Also in the mid-1980s Fred Meyer acquired B & B headquartered in Kalispell, Montana.

In 1997, Fred Meyer Inc. acquired Smith's Food and Drug of Salt Lake City, though both companies maintained separate operations. In 1998, Fred Meyer acquired Ralphs Grocery Company of Los Angeles, California, and QFC of Seattle, Washington. Both acquisitions also maintained separate operations with Fred Meyer, Inc. as the holding company. In that fast string of mergers, Fred Meyer quickly became the nation's fifth largest food and drug store operator with leading market shares in most western markets.

[edit] Merge with Kroger

In May of 1999 Fred Meyer, Inc. merged with Kroger of Cincinnati, Ohio. In 2000, the Arizona Fred Meyer stores, all of which were formerly Smitty's stores that Fred Meyer acquired in the Smith's merger, were rebranded as Fry's Marketplace. In 2004, Smith's Food and Drug assumed the operations of the Utah Fred Meyer stores, which were rebranded as Smith's Marketplace.

[edit] Locations

Fred Meyer currently operates 128 stores divided into seven merchandising zones as well as an online special order site for their postal prescription service, online photo ordering, online music/movie/video game sales through partner The Store 24/7, and an Alaska bush fulfillment center allowing those in remote areas of the state to shop Fred Meyer. Stores are identified by a store name which reflects the city or region of its locale, a five-digit (although often only the last three are used) store number, and, except in the most recently opened stores, a two-letter initial code.

ZONE ONE: West Portland
Store Name Initials Store Number
Beaverton BT 00035
Burlingame BU 00040
Canby AX 00651
Clackamas CK 00063
Cornelius CN 00060
Hillsboro HL 00143
Johnson Creek JC 00153
Newberg NG 00220
North Coast NC 00218
Oak Grove OG 00240
Oregon City OR 00242
Raleigh Hills RH 00285
Scappoose SP 00462
Stadium ST 00360
Sunset 00661
Tigard TI 00375
Tillamook TK 00377
Tualatin TU 00393
Walker Road WR 00482
Total Zone 1: 19 stores
 
ZONE FOUR: North Puget Sound
Store Name Initials Store Number
Aurora AU 00013
Ballard UN 00608
Bellevue BE 00023
Bellingham BH 00025
Bothell MH 00457
Burien BN 00028
Burlington BG 00024
Everett ET 00095
Greenwood GD 00122
Issaquah PM 00658
Kitsap KS 00171
Lake City LK 00179
Lynnwood LN 00180
Marysville MV 00209
Mill Creek ML 00458
Monroe MR 00210
North Bellingham 00667
Port Orchard GX 00655
Redmond, WA 00664
Totem Lake TT 00391
Total Zone 2: 20 stores
ZONE TWO: SW Washington/East Portland
Store Name Initials Store Number
Battle Ground CG 00614
Division DN 00075
Fisher’s Landing EV 00093
Fourth Plain FP 00115
Gateway GY 00128
Glisan GL 00125
Gresham GR 00127
Hawthorne HA 00135
Hazel Dell HD 00140
Hollywood West HY 00600
Interstate IL 00150
Longview LV 00185
Mill Plain MP 00208
Orchards OH 00236
Peninsula PN 00255
Salmon Creek MQ 00460
Sandy 00663
Southeast SE 00330
The Dalles TD 00372
Wood Village 00660
Total Zone 2: 20 stores
 
ZONE FIVE: South Puget Sound
Store Name Initials Store Number
Auburn AU 00013
Benson Plaza BP 00031
Bethel Station RK 00604
Bonney Lake BX 00041
Covington CQ 00053
Federal Way FE 00111
Gig Harbor QY 00601
James Center GE 00605
Kent KT 00172
Lacey LW 00186
Midway (Temp. Closed) MY 00217
Puyallup PW 00265
Renton RN 00459
Shelton RG 00603
South Hill WS 00424
Sumner 00665
Tacoma Pacific TP 00385
Tacoma Stevens TS 00390
Tumwater 00659
University Place AG 00615
Total Zone 5: 20 stores
ZONE THREE: Southern Oregon
Store Name Initials Store Number
Albany AB 00005
Bend BD 00021
Brookings BR 00030
Coos Bay CB 00050
Corvallis CV 00070
East Salem ES 00090
Florence MT 00464
Grants Pass GP 00126
Klamath Falls KF 00165
Medford ME 00195
Medford South MF 00196
Newport NT 00227
North Salem NS 00225
Redmond, OR AV 00650
Roseburg RF 00281
Santa Clara SC 00325
South Salem SS 00355
Springfield SD 00328
West Eugene WE 00417
Total Zone 3: 19 stores
 
ZONE SIX: Idaho/Eastern Washington
Store Name Initials Store Number
Boise-Franklin 00662
Coeur d’Alene CI 00049
East Bench CE 00613
East Wenatchee BZ 00654
Ellensburg CU 00652
Idaho Boise IB 00439
Idaho Falls II 00156
Idaho Glenwood IG 00449
Kennewick KE 00163
Meridian MI 00198
Nampa NI 00226
Pocatello PO 00260
Richland RI 00286
Spokane Francis SF 00332
Spokane Sullivan SQ 00351
Thor Street BA 00657
Twin Falls TN 00383
Wandermere ND 00214
Yakima YK 00486
Total Zone 6: 19 stores
 
ZONE SEVEN: Alaska
Store Name Initials Store Number
Anchorage AN 00011
Anchorage East AE 00018
Chugiak-Eagle River 00668
Dimond DA 00071
East Fairbanks 00224
Juneau JN 00158
Palmer 00671
Soldotna AS 00017
Southeast Anchorage JO 00656
Wasilla BK 00653
West Fairbanks WF 00485
Total Zone 7: 11 stores

[edit] Store design

Fred Meyer stores are well known for their huge floor space. To compete, other supermarket chains operating in Oregon (like Safeway) often build stores that are much larger than their standard store format.

A typical store is divided into four major departments:

  • An apparel (ALE) and leisure division with full service shoe, women's and men's ready-to-wear, intimates, cosmetics and accessories, and teens department called Elements.
  • A grocery (FOD) which includes a Nutrition Center as well as full-service meat, seafood, deli, produce, and bakery areas.
  • A home division (HOM) featuring toy, stationery, sports and auto, home improvement, garden, furniture, and bed & bath areas and a special area for seasonal merchandise. Fuel centers (SPG) are part of the HOM department.
  • Additionally, most Fred Meyer stores possess an Operations (OPS) department, which is responsible for the main bank of checkstands or 'front-end' (CCK); the Customer Service Desk (CSD), also known as the Customer Information Desk, or CID, where services such as Western Union, game licenses, bus passes, tobacco sales, and merchandise returns are offered; U-Scan (a customer self checkout option) and the parking lot. In some stores these areas are a section (known as GR2) of the grocery (FOD) department. Many locations have checkstands in the HOM department, these belong to a section known as HG2, in addition, some locations provide a HOM U-Scan. Playland, a child-care center provided free of charge for shoppers at some locations is also a division of the Operations department.

Home electronics (PEM) departments offers a high tech selection including computers, televisions, etc. as well as a photo station and a music market for CDs, movies, and video games. Most stores also include an outlet of Fred Meyer's jewelery chain, Fred Meyer Jewelers, and a pharmacy.

In some stores' parking lots an FM Fuel Center is added.

Most Fred Meyer stores lease peripheral retail space to other businesses. For example, an average store in Oregon and Washington would have a Hollywood Video store and a Washington Mutual Bank branch, and a locksmith in the store's parking lot. Many stores also house a Starbucks Coffee outlet, some of which are operated by Fred Meyer under contract.

[edit] Department structure

Each department is run by a manager, an assistant manager, and often a third or a fourth manager, depending upon the size of the department. In addition to the management staff, persons-in-charge (PIC) have responsibility in a given department. The store is managed by a store director and one or two assistant directors. In the major divisions (ALE, HOM, FOD) these PICs are commonly Sectionheads or Department managers, while in the minor divisions (PEM, CCK) PICs are non-management supervisors who assume management duties and responsibilities for the duration of a shift, but are otherwise level with co-workers. In Idaho and some Oregon stores, it is common practice to schedule two PICs simultaneously in CCK, theoretically leaving one to provide customer service functions, and the other to perform the business functions of the department.

[edit] Alternate store formats

Not all Fred Meyer stores conform to the conventional hypermarket format that the majority of stores do. While still department-style stores, Fred Meyer has two additional formats for stores too small to fit the vast space requirements of those in more eclectic neighborhoods.

[edit] Fred Meyer Marketplace

Fred Meyer Marketplace is a comparatively compact Fred Meyer, centered on a full service grocery section, with many of the other departments missing or considerably smaller than a full size Fred Meyer store. These are usually older locations in more central locations in Portland, with limited, often unique parking arrangements (like the Burlingame location's multistory parking garage, or the rooftop parking at the Hawthorne location). Most Marketplace stores in the Seattle area were once standard supermarkets that have been acquired from other grocers.

Some marketplace locations are early examples of Fred Meyer in its typical mall format, being the anchor store in a small Fred Meyer shopping center. Locations from this early era are typified by having the lawn and garden department in a different building immediately across the street or parking lot.

[edit] Fred Meyer Northwest Best

Fred Meyer Northwest Best is the company's "new concept" store in upscale Northwest Portland near PGE Park. It was converted from the Fred Meyer Stadium Marketplace in 2004 to compete against newly arrived retailers such as the Pearl District Whole Foods Market and Northwest Portland Trader Joe's. Fred Meyer also has Northwest Best stores in Gig Harbor, Washington and Redmond, Washington.

[edit] Private label brands

Fred Meyer employs Kroger's manufacturing by adding its own private label brands alongside national brand products. Aside from products labeled Kroger or Fred Meyer, one might also find the following brands at a Fred Meyer store: Kivu, Everyday Living (and the more upscale eL2), F°M°V ("For Maximum Value"), Moto Tech, Private Selection, HD Designs, Splash Spa, and Naturally Preferred. Former brands associated with Fred Meyer were My-T-Fine, Presidents Choice, F. G. Meyer First Choice, Personal Choice, and Perfect Choice.

[edit] See also

[edit] External link


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