Mashup (web application hybrid)

From Wikipedia, the free encyclopedia

A mashup is a website or application that combines content from more than one source into an integrated experience.

1 Overview
2 Quotes
3 See also
4 External links
- 4.1 Articles about mashups
- 4.2 Sites about mashups

[edit] Overview

It is sometimes created as a critique or commentary on an existing work or product. The tactic owes much to previous recombinant forms including: content repurposing, most notably by Kenneth Anger in his 1963 film Scorpio Rising; DJ mixing and culture jamming.

Content used in mashups is typically sourced from a third party via a public interface or API, although some in the community believe that only cases where public interfaces are not used count as mashups. Other methods of sourcing content for mashups include Web feeds (e.g. RSS or Atom) and JavaScript.

Many people are experimenting with mashups using Google, eBay, Amazon, AOL, Windows Live, and Yahoos APIs.

[edit] Quotes

"a lot of talk about Web 2.0, web mashups, Ajax, etc., which in my mind are all facets of the same phenomenon: that information and presentation are being separated in ways that allow for novel forms of reuse." Sho Kuwamoto

"The mash-up part of this equation, is the offspring of an environment where application developers see it in their own selfish interest to facilitate the creation of integrated, yet highly derivative application hybrids by third parties, something they do by providing rich public APIs to their user base." Mark Sigal

"We know we don't have a corner on creativity. There are creative people all around the world, hundreds of millions of them, and they are going to think of things to do with our basic platform that we didn't think of. So the mashup stuff is a wonderful way of allowing people to find new ways of applying the basic infrastructures we're propagating. This will turn out to be a major source of ideas for applying Google-based technology to a variety of applications." Vint Cerf

The etymology of this term possibly derives from its similar use in pop music.