Willis & Geiger Outfitters
From Wikipedia, the free encyclopedia
Willis & Geiger Outfitters was an expeditionary outfitting company in the United States. In 1932 Ben Willis developed clothing for his Arctic explorations and founded Willis & Geiger Outfitters.[1] They outfitted Teddy Roosevelt, Roald Amundsen, Charles Lindbergh, Amelia Earhart, Jacqueline Cochran, Sir Edmund Hillary, the Flying Tigers and other legends of the 20th century. In 1936 Ernest Hemingway designed his own bush jacket made by Willis & Geiger Outfitters. [2] The company was sold in 1980 to Lands' End, and was liquidated in 1999 for economic reasons.[3]
Lands' End occationally still releases a shirt or pants for men under the W&G name, sold on the Land's End web site. However, since 1999, I have not seen any new Bush Poplin clothing. Much of the old clothing and accessories are sold for more than they originally cost at resale web sites such as eBay.
