Aesthetics

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Aesthetics (also spelled esthetics) is a branch of philosophy called value theory or axiology, which is the study of sensory or sensori-emotional values, sometimes called judgments of sentiment and taste. Aesthetics is closely associated with the philosophy of art.

Contents 1 Etymology 2 What is an aesthetic judgment? 2.1 What factors are involved in an aesthetic judgment? 2.2 Are different art forms beautiful, disgusting, or boring in the same way? 3 Aesthetics and the philosophy of art 3.1 What counts as "art?" 3.2 What should we judge when we judge art? 3.3 What should art be like? 3.4 What is the value of art? 4 History of Aesthetics 4.1 Ancient aesthetics 5 Islamic aesthetics 6 Indian aesthetics 7 Chinese aesthetics 8 African aesthetics 9 Western medieval aesthetics 10 Modern aesthetics 11 Post-modern aesthetics 12 Aesthetics in particular fields and art forms 12.1 Film, Television, and Video 12.2 Two-Dimensional and Plastic Arts 12.3 Maps 12.4 Marketing 12.5 Music 12.6 Performing arts 12.7 Literature 12.8 Gastronomy 12.9 Information technology 12.10 Mathematics 12.11 Neuroesthetics 12.12 Industrial design 12.13 Architecture and interior design 12.14 Urban life 12.15 Landscape design 12.16 Fashion Design 13 See also 14 References 15 Further reading 16 External links

[edit] Etymology

The term aesthetics comes from the Greek αἰσθητική "aisthetike" and was coined by the philosopher Alexander Gottlieb Baumgarten in 1735 to mean "the science of how things are known via the senses."^[1] The term aesthetics was used in German, shortly after Baumgarten introduced its Latin form (Aesthetica), but was not widely used in English until the beginning of the 19th century.^[2] However, much the same study was called studying the "standards of taste" or "judgments of taste" in English, following the vocabulary set by David Hume prior to the introduction of the term "aesthetics."

Today the word "aesthetics" may mean (1) the study of the aesthetic (all the aesthetic phenomena), (2) the study of perception (of such phenomena), (3), the study of art (as a specific expression of what is perceived as aesthetic). ^[3]

[edit] What is an aesthetic judgment?

Judgments of aesthetic value clearly rely on our ability to discriminate at a sensory level. Aesthetics examines what makes something beautiful, sublime, disgusting, fun, cute, silly, entertaining, pretentious, discordant, harmonious, boring, humorous, or tragic. A wine-drinker with an unrefined palate may miss much of the subtlety of a fine vintage.

Immanuel Kant, writing in 1790, observes of a man that "If he says that canary wine is agreeable he is quite content if someone else corrects his terms and reminds him to say instead: It is agreeable to me," because "Everyone has his own taste(of sense)". The case of "beauty" is different from mere "agreeableness" because, "If he proclaims something to be beautiful, then he requires the same liking from others; he then judges not just for himself but for everyone, and speaks of beauty as if it were a property of things."^[4]

Aesthetic judgments usually go beyond sensory discrimination. For David Hume, delicacy of taste is not merely "the ability to detect all the ingredients in a composition", but also our sensitivity "to pains as well as pleasures, which escape the rest of mankind."^[5] Thus, the sensory discrimination is linked to capacity to pleasure. For Kant "enjoyment" is the result when pleasure arises from sensation, but judging something to be "beautiful" has a third requirement: sensation must give rise to pleasure by engaging our capacities of reflective contemplation.^[4] Judgments of beauty are sensory, emotional, and intellectual all at once.

[edit] What factors are involved in an aesthetic judgment?

Judgments of aesthetic value seem to often involve many other kinds of issues as well. Responses such as disgust show that sensory detection is linked in instinctual ways to facial expressions, and even behaviors like the gag reflex. Yet disgust can often be a learned or cultural issue too; as Darwin pointed out, seeing a stripe of soup in a man's beard is disgusting even though neither soup nor beards are themselves disgusting. Aesthetic judgments may be linked to emotions or, like emotions, partially embodied in our physical reactions. Seeing a sublime view of a landscape may give us a reaction of awe, which might manifest physically as an increased heart rate or widened eyes. These subconscious reactions may even be partly constitutive of what makes our judgment a judgment that the landscape is sublime.

Likewise, aesthetic judgments may be culturally conditioned to some extent. Victorians in Britain often saw African sculpture as ugly, but just a few decades later, Edwardian audiences saw the same sculptures as being beautiful.^[6] Evaluations of beauty may well be linked to desirability, perhaps even to sexual desirability. Thus, judgments of aesthetic value can become linked to judgments of economic, political, or moral value. We might judge a Lamborghini to be beautiful partly because it is desirable as a status symbol, or we might judge it to be repulsive partly because it signifies for us over-consumption of gasoline and offends our political or moral values.^[7]

Aesthetic judgments can often be very fine-grained and internally contradictory. Likewise aesthetic judgments seem to often be at least partly intellectual and interpretative. It is what a thing means or symbolizes for us that is often what we are judging. Modern aestheticians have asserted that will and desire were almost dormant in aesthetic experience^[9] yet preference and choice have seemed important aesthetics to some 20th century thinkers.^[10] Thus aesthetic judgments might be seen to be based on the senses, emotions, intellectual opinions, will, desires, culture, preferences, values, subconscious behavior, conscious decision, training, instinct, sociological institutions, or some complex combination of these, depending on exactly which theory one employs.^[7]

[edit] Are different art forms beautiful, disgusting, or boring in the same way?

A third major topic in the study of aesthetic judgment is how they are unified across art forms. We can call a person, a house, a symphony, a fragrance, and a mathematical proof beautiful. What characteristics do they share which give them that status? What possible feature could a proof and a fragrance both share in virtue of which they both count as beautiful? What makes a painting beautiful may be quite different from what makes music beautiful, which suggests that each art form has its own system for the judgement of aesthetics.^[11]

Or, perhaps the identification of beauty is a conditioned response, built into a culture or context. Is there some underlying unity to aesthetic judgment and is there some way to articulate the similarities of a beautiful house, beautiful proof, and beautiful sunset?^[4] Likewise there has been long debate on how perception of beauty in the natural world, especially including perceiving the human form as beautiful, is supposed to relate to perceiving beauty in art or artifacts.^[12]

[edit] Aesthetics and the philosophy of art

It is not uncommon to find aesthetics used as a synonym for the philosophy of art, although it is also not uncommon to find thinkers insisting that we distinguish these two closely related fields.

[edit] What counts as "art?"

How best to define the term “art” is a subject of much contention; many books and journal articles have been published arguing over even the basics of what we mean by the term “art”.^[13] Theodor Adorno claimed in 1969 “It is self-evident that nothing concerning art is self-evident any more.”^[14] Artists, philosophers, anthropologists, psychologists and programmers all use the notion of art in their respective fields, and give it operational definitions that are not very similar to each other. Further it is clear that even the basic meaning of the term "art" has changed several times over the centuries, and has changed within the 20th century as well.

The main recent sense of the word “art” is roughly as an abbreviation for creative art or “fine art.” Here we mean that skill is being used to express the artist’s creativity, or to engage the audience’s aesthetic sensibilities, or to draw the audience towards consideration of the “finer” things. Often, if the skill is being used in a lowbrow or practical way, people will consider it a craft instead of art, yet many thinkers have defended practical and lowbrow forms as being just as much art as the more lofty forms. Likewise, if the skill is being used in a commercial or industrial way it may be considered design instead of art, or contrariwise these may be defended as art forms, perhaps called applied art. Some thinkers, for instance, have argued that the difference between fine art and applied art has more to do with value judgments made about the art than any clear definitional difference.^[15]

Even as late as 1912 it was normal in the West to assume that all art aims at beauty, and thus that anything that wasn't trying to be beautiful couldn't count as art. The cubists, dadaists, Stravinsky, and many later art movements struggled against this conception that beauty was central to the definition of art, with such success that, according to Danto, “Beauty had disappeared not only from the advanced art of the 1960’s but from the advanced philosophy of art of that decade as well.”^[16] Perhaps some notion like “expression” (in Croce’s theories) or “counter-environment” (in McLuhan’s theory) can replace the previous role of beauty.

Perhaps (as in Kennick's theory) no definition of art is possible anymore. Perhaps art should be thought of as a cluster of related concepts in a Wittgensteinian fashion (as in Weitz or Beuys). Another approach is to say that “art” is basically a sociological category, that whatever art schools and museums and artists get away with is considered art regardless of formal definitions. This "institutional definition of art" (see also Institutional Critique) has been championed by George Dickie. Most people did not consider the depiction of a Brillo Box or a store-bought urinal to be art until Andy Warhol and Marcel Duchamp (respectively) placed them in the context of art (i.e., the art gallery), which then provided the association of these objects with the values that define art.

Proceduralists often suggest that it is the process by which a work of art is created or viewed that makes it art, not any inherent feature of an object, or how well received it is by the institutions of the art world after its introduction to society at large. For John Dewey, for instance, if the writer intended a piece to be a poem, it is one whether other poets acknowledge it or not. Whereas if exactly the same set of words was written by a journalist, intending them as shorthand notes to help him write a longer article later, these would not be a poem. Leo Tolstoy, on the other hand, claims that what makes something art or not is how it is experienced by its audience, not by the intention of its creator. Functionalists like Monroe Beardsley argue that whether or not a piece counts as art depends on what function it plays in a particular context; the same Greek vase may play a non-artistic function in one context (carrying wine), and an artistic function in another context (helping us to appreciate the beauty of the human figure). '

[edit] What should we judge when we judge art?

Art can be tricky at the metaphysical and ontological levels as well as at the value theory level. When we see a performance of Hamlet, how many works of art are we experiencing, and which should we judge? Perhaps there is only one relevant work of art, the whole performance, which many different people have contributed to, and which will exist briefly and then disappear. Perhaps the manuscript by Shakespeare is a distinct work of art from the play by the troupe, which is also distinct from the performance of the play by this troupe on this night, and all three can be judged, but are to be judged by different standards.

Perhaps every person involved should be judged separately on his or her own merits, and each costume or line is its own work of art (with perhaps the director having the job of unifying them all). Similar problems arise for music, film and even painting. Am I to judge the painting itself, the work of the painter, or perhaps the painting in its context of presentation by the museum workers?

These problems have been made even thornier by the rise of conceptual art since the 1960s. Warhol’s famous Brillo Boxes are nearly indistinguishable from actual Brillo boxes at the time. It would be a mistake to praise Warhol for the design of his boxes (which were designed by James Harvey), yet the conceptual move of exhibiting these boxes as art in a museum together with other kinds of paintings is Warhol's. Are we judging Warhol’s concept? His execution of the concept in the medium? The curator’s insight in letting Warhol display the boxes? The overall result? Our experience or interpretation of the result? Ontologically, how are we to think of the work of art? Is it a physical object? Several objects? A class of objects? A mental object? A fictional object? An abstract object? An event?

[edit] What should art be like?

Many goals have been argued for art, and aestheticians often argue that some goal or another is superior in some way. Clement Greenberg, for instance, argued in 1960 that each artistic medium should seek that which makes it unique among the possible mediums and then purify itself of anything other than expression of its own uniqueness as a form.^[17] The Dadaist Tristan Tzara on the other hand saw the function of art in 1918 as the destruction of a mad social order. “We must sweep and clean. Affirm the cleanliness of the individual after the state of madness, aggressive complete madness of a world abandoned to the hands of bandits.”^[18] Formal goals, creative goals, self-expression, political goals, spiritual goals, philosophical goals, and even more perceptual or aesthetic goals have all been popular pictures of what art should be like.

[edit] What is the value of art?

Closely related to the question of what art should be like is the question of what its value is. Is art a means of gaining knowledge of some special kind? Does it give insight into the human condition? How does art relate to science or religion? Is art perhaps a tool of education, or indoctrination, or enculturation? Does art make us more moral? Can it uplift us spiritually? Is art perhaps politics by other means? Is there some value to sharing or expressing emotions? Might the value of art for the artist be quite different than it is for the audience?

Might the value of art to society be quite different than its value to individuals? Do the values of arts differ significantly from form to form? Working on the intended value of art tends to help define the relations between art and other endeavors. Art clearly does have spiritual goals in many settings, but then what exactly is the difference between religious art and religion per se? Is every religious ritual a piece of performance art, so that religious ritual is simply a subset of art?

[edit] History of Aesthetics

[edit] Ancient aesthetics

We have examples of pre-historic art, but they are rare, and the context of their production and use is not very clear, so we can little more than guess at the aesthetic doctrines that guided their production and interpretation.

Ancient art was largely, but not entirely, based on the six great ancient civilizations: Egypt, Mesopotamia, Greece, Rome, India, and China. Each of these centers of early civilization developed a unique and characteristic style in its art. Greece had the most influence on the development of aesthetics in the West. This period of Greek art saw a veneration of the human physical form and the development of corresponding skills to show musculature, poise, beauty and anatomically correct proportions.

Greek philosophers initially felt that aesthetically appealing objects were beautiful in and of themselves. Plato felt that beautiful objects incorporated proportion, harmony, and unity among their parts. Similarly, in the Metaphysics, Aristotle found that the universal elements of beauty were order, symmetry, and definiteness.

[edit] Islamic aesthetics

Islamic art is perhaps the most accessible manifestation of a complex civilization that often seems enigmatic to outsiders. Through its brilliant use of color and its superb balance between design and form, Islamic art creates an immediate visual impact. Its strong aesthetic appeal transcends distances in time and space, as well as differences in language, culture, and creed. For an American audience a visit to the Islamic galleries of a museum such as the Los Angeles County Museum of Art can represent the first step toward penetrating the history of a religion and a culture that are often in the news but are little understood. Further, Allah was taken to be immune to representation via imagery. So Islamic aesthetics emphasized the decorative function of art, or its religious functions via non-representational forms. Geometric patterns, floral patterns, arabesques, and abstract forms were common, as was calligraphy. Order and unity were common themes.

[edit] Indian aesthetics

Indian art evolved with an emphasis on inducing special spiritual or philosophical states in the audience, or with representing them symbolically. According to Kapila Vatsyayan, "Classical Indian architecture, sculpture, painting, literature (kaavya), music, and dancing evolved their own rules conditioned by their respective media, but they shared with one another not only the underlying spiritual beliefs of the Indian religio-philosophic mind, but also the procedures by which the relationships of the symbol and the spiritual states were worked out in detail."

[edit] Chinese aesthetics

Chinese art has a long history of varied styles and emphases. In ancient times philosophers were already arguing about aesthetics. Confucius emphasized the role of the arts and humanities (especially music and poetry) in broadening human nature and aiding “li” (etiquette, the rites) in bringing us back to what is essential about humanity. His opponent Mozi, however, argued that music and fine arts were classist and wasteful, benefiting the rich but not the common people.

By the 4th century CE, artists were debating in writing over the proper goals of art as well. Gu Kaizhi has 3 surviving books on this theory of painting, for example, and it's not uncommon to find later artist/scholars who both create art and write about the creating of art. Religious and philosophical influence on art was common (and diverse) but never universal; it is easy to find art that largely ignores philosophy and religion in almost every Chinese time period.

[edit] African aesthetics

African art existed in many forms and styles, and with fairly little influence from outside Africa. Most of it followed traditional forms and the aesthetic norms were handed down orally as well as written. Sculpture and performance art are prominent, and abstract and partially abstracted forms are valued, and were valued long before influence from the Western tradition began in earnest. The Nok culture is testimony to this. The mosque of Timbuktu shows that specific areas of Africa developed unique aesthetics.

[edit] Western medieval aesthetics

Surviving medieval art is highly religious in focus, and typically was funded by the Church, powerful ecclesiastical individuals, or wealthy secular patrons. Often the pieces have an intended liturgical function, such as altar pieces or statuary. Figurative examination was typically not an important goal, but being religiously uplifting was. While some differentiate between Islamic Aesthetics and African Aesthetics, since Arabia is part of Africa, and since Arabia created Islam, Islamic Aesthetics in all actuality is part of African Aesthetics.

Reflection on the nature and function of art and aesthetic experiences follows similar lines. St. Bonaventure’s “Retracing the Arts to Theology” is typical and discusses the skills of the artisan as gifts given by God for the purpose of disclosing God to mankind via four “lights”: the light of skill in mechanical arts which discloses the world of artifacts, as guided by the light of sense perception which discloses the world of natural forms, as guided by the light of philosophy which discloses the world of intellectual truth, as guided by the light of divine wisdom which discloses the world of saving truth.

As the medieval world shifts into the Renaissance art again returns to focus on this world and on secular issues of human life. The philosophy of art of the ancient Greeks and Romans is re-appropriated.

[edit] Modern aesthetics

From the late 17th to the early 20th century Western aesthetics underwent a slow revolution into what is often called modernism. German and British thinkers emphasized beauty as the key component of art and of the aesthetic experience, and saw art as necessarily aiming at beauty.

For Baumgarten aesthetics is the science of the sense experiences, a younger sister of logic, and beauty is thus the most perfect kind of knowledge that sense experience can have. For Kant the aesthetic experience of beauty is a judgment of a subjective but universal truth, since all people should agree that “this rose is beautiful” if it in fact is. However, beauty cannot be reduced to any more basic set of features. For Schiller aesthetic appreciation of beauty is the most perfect reconciliation of the sensual and rational parts of human nature.

For Hegel all culture is a matter of "absolute spirit" coming to be manifest to itself, stage by stage. Art is the first stage in which the absolute spirit is manifest immediately to sense-perception, and is thus an objective rather than subjective revelation of beauty. For Schopenhauer aesthetic contemplation of beauty is the most free that the pure intellect can be from the dictates of will; here we contemplate perfection of form without any kind of worldly agenda, and thus any intrusion of utility or politics would ruin the point of the beauty.

The British were largely divided into intuitionist and analytic camps. The intuitionists believed that aesthetic experience was disclosed by a single mental faculty of some kind. For the Earl of Shaftesbury this was identical to the moral sense, beauty just is the sensory version of moral goodness.

For Hutcheson beauty is disclosed by an inner mental sense, but is a subjective fact rather than an objective one. Analytic theorists like Lord Kames, William Hogarth, and Edmund Burke hoped to reduce beauty to some list of attributes. Hogarth, for example, thinks that beauty consists of (1) fitness of the parts to some design; (2) variety in as many ways as possible; (3) uniformity, regularity or symmetry, which is only beautiful when it helps to preserve the character of fitness; (4) simplicity or distinctness, which gives pleasure not in itself, but through its enabling the eye to enjoy variety with ease; (5) intricacy, which provides employment for our active energies, leading the eye "a wanton kind of chase"; and (6) quantity or magnitude, which draws our attention and produces admiration and awe. Later analytic aestheticians strove to link beauty to some scientific theory of psychology (such as James Mill) or biology (such as Herbert Spencer).

[edit] Post-modern aesthetics

Early twentieth century artists, poets and composers challenged the assumption that beauty was central to art and aesthetics. Various attempts have been made since then to define a Post-modern aesthetics.

Croce suggested that “expression” is central in the way that beauty was once thought to be central. George Dickie suggested that the sociological institutions of the art world were the glue binding art and sensibility into unities. Marshall McLuhan suggested that art always functions as a "counter-environment" designed to make visible what is usually invisible about a society. Theodor Adorno felt that aesthetics could not proceed without confronting the role of the culture industry in the commodification of art and aesthetic experience. Hal Foster (art critic) attempted to portray the reaction against beauty and Modernist art in The Anti-Aesthetic: Essays on Postmodern Culture. Arthur Danto has described this reaction as "kalliphobia" (after the Greek word for beauty - 'kalos')^[19]

Jean-François Lyotard re-invokes the Kantian distinction between taste and the sublime. Sublime painting, unlike kitsch realism, "...will enable us to see only by making it impossible to see; it will please only by causing pain."^[20]

[edit] Aesthetics in particular fields and art forms

[edit] Film, Television, and Video

Film combines many diverse disciplines, each of which may have their own rules of aesthetics. The aesthetics of cinematography are closely related to still photography, but the movement of the subject(s), or the camera and the intensities, colors, and placement of the lighting are highly important. Sound recording, editing, and mixing are other, highly important areas of film, often closely related with the musical score. As in Theatre, art direction, in the design of the sets and shooting locations also applies, as well as costume design and makeup. All of these disciplines are closely inter-twined and must be brought together by the aesthetic sensibilities of the director.

Montage, or editing is probably the one discipline unique to film, video, and television. The timing, rhythm and progression of shots form the ultimate composition of the film. This procedure is one of the most critical element of post production, and incorporates sound editing and mixing, as well as the design and excecution of digital special effects.

In the case of a video installation, the method of presentation becomes critical. The work may be screened on a simple monitor, projected on a wall or other surface, or incorporated into a larger sculptural installation. A video installation may also involve sound, with similar considerations to be made based on speaker design and placement, volume, and tone.

[edit] Two-Dimensional and Plastic Arts

Aesthetic considerations within the visual arts are usually associated with the sense of vision. A painting or sculpture, however, is also perceived spatially by recognized associations and context, and even to some extent by the senses of smell, hearing, and touch. The form of the work can be subject to an aesthetic as much as the content.

In painting, the aesthetic convention that we see a three-dimensional representation rather than a two-dimensional canvas is so well understood that most people do not realize that they are making an aesthetic interpretation. This notion is the basis of abstract impressionism. In the United States during the postwar period, the "push-pull" theories of Hans Hofmann, positing a relation between color and perceived depth, strongly influenced a generation of prominent abstract painters, many of whom studied under Hofmann and were generally associated with abstract expressionism. Hofmann's general attitude toward abstraction as virtually a moral imperative for the serious painter was also extremely influential.

Some aesthetic effects available in visual arts include variation, juxtaposition, repetition, field effects, symmetry/asymmetry, perceived mass, subliminal structure, linear dynamics, tension and repose, pattern, contrast, perspective, 3 dimensionality, movement, rhythm, unity/Gestalt, matrixiality and proportion.

[edit] Maps

Aesthetics in cartography relates to the visual experience of map reading and can take two forms: responses to the map itself as an aesthetic object (e.g., through detail, colour, and form) and also the subject of the map symbolised, often the landscape (e.g., a particular expression of terrain which forms an imagined visual experience of the aesthetic).

Cartographers make aesthetic judgments when designing maps to ensure that the content forms a clear expression of the theme(s). Antique maps are perhaps especially revered due to their aesthetic value, which may seem to be derived from their styles of ornamentation. As such, aesthetics are often wrongly considered to be a by-product of design. If it is taken that aesthetic judgments are produced within a certain social context, they are fundamental to the cartographer's symbolisation and as such are integral to the function of maps.

[edit] Marketing

As opposed to Industrial Design which focuses on the aesthetic qualities of consumer products (see below), the use of aesthetics in marketing concerns itself with the "trade dress" of a product, such as its branding, its commercial representation, or the reputation of its producer. Marketing professionals may tickle the consumer's aesthetic appreciation of sassyness, sophistication, color harmony, stylishness, catchy jingles, slogans, craftsmanship, soothingness, attentiveness, authenticity, or the related perceived experiences associated with product consumption.

[edit] Music

Main article: Aesthetics of music

Some of the aesthetic elements expressed in music include lyricism, harmony, hypnotism, emotiveness, temporal dynamics, volume dynamics, resonance, playfulness, color, subtlety, elatedness, depth, and mood (see musical development). Aesthetics in music are often believed to be highly sensitive to their context: what sounds good in modern rock music might sound terrible in the context of the early baroque age.

[edit] Performing arts

Performing arts appeal to our aesthetics of storytelling, grace, balance, class, timing, strength, shock, humor, costume, irony, beauty, drama, suspense, and sensuality. Whereas live stage performance is usually constrained by the physical reality at hand, film performance can further add the aesthetic elements of large-scale action, fantasy, and a complex interwoven musical score. Performance art often consciously mixes the aesthetics of several forms. Role-playing games are sometimes seen as a performing art with an aesthetic structure of their own, called RPG theory.

[edit] Literature

Main article: Literary merit

In poetry, short stories, novels and non-fiction, authors use a variety of techniques to appeal to our aesthetic values. Depending on the type of writing an author may employ rhythm, illustrations, structure, time shifting, juxtaposition, dualism, imagery, fantasy, suspense, analysis, humor/cynicism, and thinking aloud.

In literary aesthetics, the study of "effect" illuminates the deep structures of reading and receiving literary works. These effects may be broadly grouped by their modes of writing and the relationship that the reader assumes with time. Catharsis is the effect of dramatic completion of action in time. Kairosis is the effect of novels whose characters become integrated in time. Kenosis is the effect of lyric poetry which creates a sense of emptiness and timelessness.

[edit] Gastronomy

Although food is a basic and frequently experienced commodity, careful attention to the aesthetic possibilities of foodstuffs can turn eating into gastronomy. Chefs inspire our aesthetic enjoyment through the visual sense using colour and arrangement; they inspire our senses of taste and smell using spices, diversity/contrast, anticipation, seduction, and decoration/garnishes. In regard to drinking water, there are formal criteria for aesthetic value including odour, colour, total dissolved solids and clarity. There are numerical standards in the U.S. for aesthetic acceptability of these parameters.

[edit] Information technology

Aesthetics in information technology has focused upon the study of human-computer interaction and creating user-friendly devices and software applications; aesthetically pleasing "graphical user interfaces" have been shown to improve productivity. Software itself has aesthetic dimensions ("software aesthetics"), as do information-technology-mediated processes and experiences such as computer video games and virtual reality simulations. Digital culture is a distinct aesthetic to judge the appeal of digital environments such as Web browsers, websites, and icons, as well as visual and aural art produced exclusively with digital technologies. The notion of cyberspace has sometimes been linked to the concept of the sublime.

[edit] Mathematics

Main article: Mathematical beauty

The aesthetics of mathematics are often compared with music and poetry. Hungarian mathematician Paul Erdős expressed his views on the indescribable beauty of mathematics when he said "Why are numbers beautiful? It's like asking why is Beethoven's Ninth Symphony beautiful." Math appeals to the "senses" of logic, order, novelty, elegance, and discovery. Some concepts in math with specific aesthetic application include sacred ratios in geometry, the intuitiveness of axioms, the complexity and intrigue of fractals, the solidness and regularity of polyhedra, and the serendipity of relating theorems across disciplines.

[edit] Neuroesthetics

Cognitive science has also considered aesthetics, with the advent of neuroesthetics, pioneered by Semir Zeki, which seeks to explain the prominence of great art as an embodiment of biological principles of the brain, namely that great works of art capture the essence of things just as vision and the brain capture the essentials of the world from the ever-changing stream of sensory input. See also Vogelkop Bowerbird.

[edit] Industrial design

Industrial Design: Designers heed many aesthetic qualities to improve the marketability of manufactured products: smoothness, shininess/reflectivity, texture, pattern, curviness, color, simplicity, usability, velocity, symmetry, naturalness, and modernism. The staff of the Design Aesthetics section focuses on design, appearance and the way people perceive products. Design aesthetics is interested in the appearance of products; the explanation and meaning of this appearance is studied mainly in terms of social and cultural factors. The distinctive focus of the section is research and education in the field of sensory modalities in relation to product design. These fields of attention generate design baggage that enables engineers to design products, systems, and services, and match them to the correct field of use.

[edit] Architecture and interior design

Although structural integrity, cost, the nature of building materials, and the functional utility of the building contribute heavily to the design process, architects can still apply aesthetic considerations to buildings and related architectural structures. Common aesthetic design principles include ornamentation, edge delineation, texture, flow, solemnity, symmetry, color, granularity, the interaction of sunlight and shadows, transcendence, and harmony.

Interior designers, being less constrained by structural concerns, have a wider variety of applications to appeal to aesthetics. They may employ color, color harmony, wallpaper, ornamentation, furnishings, fabrics, textures, lighting, various floor treatments, as well as adhere to aesthetic concepts such as feng shui.

[edit] Urban life

Nearly half of mankind lives in cities; although it represents a lofty goal, planning and achieving urban aesthetics (beautification) involves a good deal of historical luck, happenstance, and indirect gestalt. Nevertheless, aesthetically pleasing cities share certain traits: ethnic and cultural variety, numerous microclimates that promote a diversity of vegetation, sufficient public transportation, Public art and freedom of expression in the community in the forms of sculpture, graffiti and street art, a range of build-out (or zoning) that creates both densely and sparsely populated areas, scenic neighboring geography (oceans or mountains), public spaces and events such as parks and parades, musical variety through local radio or street musicians, and enforcement of laws that abate noise, crime, and pollution.

[edit] Landscape design

Landscape designers draw upon design elements such as axis, line, landform, horizontal and vertical planes, texture, and scale to create aesthetic variation within the landscape. They may additionally make use of aesthetic elements such as pools or fountains of water, plants, seasonal variance, stonework, fragrance, exterior lighting, statues, and lawns.

[edit] Fashion Design

Fashion designers use a variety of techniques to allow people to express the truth about their unconscious minds by way of their clothing. To create wearable personality designers use fabric, cut, colour, scale, references to the past, texture, color harmony, distressing, transparency, insignia, accessories, beading and embroidery. It is also used to find the average size of things, to make a product suitable for a high number of customers.

[edit] See also

• Aesthetes
• Aestheticism
• Aesthetic relativism
• Beauty
• Cool (African philosophy)
• Coral imaginary
• Golden ratio
• History of aesthetics (pre-20th-century)
• Humanistic Aestheticism
• Industrial Design
• Japanese Iki (aesthetic ideal)
• List of aestheticians
• List of topics in philosophical aesthetics
• Lookism
• Marxist aesthetics
• Michel Tapié
• Neuroesthetics
• Lyco art
• Perfection ("Aesthetic perfection")
• Physical attraction
• Psychology of art
• Theological Aesthetics
• Schopenhauer's aesthetics
• Semiotics of Ideal Beauty
• Sexual attraction
• Sexual selection
• Taste (aesthetics)
• Ugliness

[edit] References

[edit] Further reading

• E. S. Dallas, The Gay Science - in 2 volumes, on the aesthetics of poetry, published in 1866.
• Kent, A.J. (2005) "Aesthetics: A Lost Cause in Cartographic Theory?" The Cartographic Journal, 42(2) 182-8
• Kivy, Peter ed. The Blackwell Guide to Aesthetics 2004
• Arthur Danto, The Abuse of Beauty: Aesthetics and the Concept of Art. 2003
• John Whitehead. Grasping for the Wind. 2001
• Noel Carroll, Theories of Art Today. 2000
• Evelyn Hatcher, ed. Art as Culture: An Introduction to the Anthropology of Art. 1999
• Korsmeyer, Carolyn ed. Aesthetics: The Big Questions 1998
• Goldblatt, David and Brown, Lee ed. Aesthetics: A Reader in the Philosophy of the Arts 1997
• Bender, John and Blocker, Gene Contemporary Philosophy of Art: Readings in Analytic Aesthetics 1993
• David Novitz, The Boundaries of Art. 1992
• Stephen Davies, Definitions of Art. 1991
• Władysław Tatarkiewicz, History of Aesthetics, 3 vols. (1–2, 1970; 3, 1974), The Hague, Mouton.

• A History of Six Ideas: an Essay in Aesthetics, The Hague, Martinus Nijhoff, 1980.

• Benedetto Croce, Aesthetic as Science of Expression and General Linguistic, 1902
• George Santayana, The Sense of Beauty. Being the Outlines of Aesthetic Theory. (1896) New York, Modern Library, 1955.
• Leo Tolstoy, What Is Art?
• Alain de Botton, The Architecture of Happiness Pantheon, 2006.

[edit] External links

• Lifestyle
  • Aesthetics & Lifestyle
• Aesthetics and culture
  • The Aesthetic Elevator
• Philosophical Aesthetics Internet Encyclopedia of Philosophy: Aesthetics
• Art education
  • Saw: Design Notes
  • Krouth: Art Curriculum
  • Hagaman: Aesthetics in Art Education: A Look Toward Implementation
• Aesthetics in specific arts
  • Visual arts
    • How Form Functions: On Esthetics and Gestalt Theory
    • Western Aesthetic Thought - A Brief History
  • Music
    • Norton: Musical Materials
    • Malloy: Music Outline
  • Architecture
    • Lee/Stroik: Christian Architecture
    • Salingaros: Life and Complexity in Architecture
  • Performing arts
    • Poddubiuk: Costume Design
    • Sardo: Theatrical Costume
  • Culinary aesthetics
    • Susheela Uhl: Ethnic Entrees
    • Leslie English: To Eat is Human
  • Information technology
    • Software Aesthetics
    • Aesthetic Computing
    • Hackers and Painters
    • The Pleasure of the Playable Text: Towards an Aesthetic Theory of Computer Games (pdf)
    • Aesthetics in User Interfaces Design
  • Digital aesthetics
    • DigitalThinkTank.Org
  • Mathematics
    • Is Mathematics Beautiful?
    • Links Concerning Beauty and Mathematics
• History of aesthetics
  • Revised interpretation of founding's and concepts through an history of aesthetics