Generation Y

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Demographics by generation This box: view • talk • edit
Cohort	Year of birth
WWI	1922 to 1927
Post-war/The Great Depression	1928 to 1941
Baby Boomers	1946 to 1964
Generation Jones	1954 to 1965
Generation X	1965 to 1976
Generation Y	1977 to 1997

Generation Y is a term designating a cohort of people born immediately after "Generation X" and is only one of several terms used to describe roughly the same group of people. There is however no consensus as to the exact range of birth years that constitutes "Generation Y", nor whether this term is specific to North America, the Anglophone world, or people worldwide. The only consensus, by way of its relation to the term "Generation X," is that those born in Generation Y must follow Generation X. Many published academic, demographic, business, and governmental sources have used their own specific parameters for who constitutes Generation Y, but there is by no means one accepted definition. The use of the term is also controversial and synonyms are often used in discourse or in published works.

As the term "Generation X" was coined primarily to describe the post Baby Boomer generation in the United States and Canada, some people use "Generation Y" only to refer to Americans, Canadians, and other Anglophone people who were born after Generation X. Others have suggested that such regional restrictions of use are unnecessary in the ever globalizing world.

As generations are defined not by formal process, but rather by demographers, the press and media, popular culture, market researchers, and by members of the generation themselves, there is no precise consensus as to which birth years constitute Generation Y. For instance, while the periodical American Demographics typically uses 1976 to demarcate the start of Generation Y, the demographers Howe and Strauss have consistently used "the High School class of 2000", or those born in 1982 as their demarcation. While many possible years are used as the endpoint of Generation Y, the term is almost never applied to current infants, who are part of a possibly as yet unnamed generation. Due to the flexible nature of such demographic terms, two people of the same birth year can identify as either Generation X, Y, or something that follows Y, such as the New Silent Generation and neither is wrong.

Because the term Generation Y suggests "following Generation X", and because the term Generation X was originally coined as a pejorative term, use of the term Generation Y is controversial. Numerous terms (see below) have been coined as alternatives to Generation Y, or to describe subjects of the cohort. "Millennials" is a very commonly used alternative by the popular press in the United States.

If the years 1978-2000 are used, as is common in market research, then the size of Generation Y in the United States is approximately 76 million.^[1]

Commonly cited theories as to the best name and year range for Generation Y are mentioned below.

[edit] Controversy: attempts to name and demarcate

The term Generation Y first appeared in an August 1993 AD Age editorial to describe those children born between 1984 -1994.^[2] The scope of the term has changed greatly since then, to include, in many cases, anyone born as late as 2001. There is still no precise definition of years.

Use of the term Generation Y (often shortened to Gen Y or Ygen) to describe any cohort of individuals is controversial for a variety of reasons. "Generation Y" alludes to a succession from "Generation X", a term which was originally coined as a pejorative label. The use of Gen Y as a term not only implies that the generation is merely an extension or continuation of Generation X, and not a distinct generation in its own right, but also makes a comment on the character of that generation, as in "Generation Why?" which is pejorative in its own way. Generation Y has also been thought to be the "spark" of the future to come or maybe just the tail end of the baby boomers time frame.

Numerous alternative terms have arisen that may sometimes be regarded as sub-groups of Generation Y. These include The Net Generation, Reagan Babies, Millennials, Echo Boomers, iGeneration, Second Baby Boom, the D.A.R.E. Generation, Google Generation, MySpace Generation, MyPod Generation (from the fusion of "MySpace" and "iPod"), Generation Next, Grand Theft Auto Generation, Nintendo Generation, the Halo Generation, Me Generation and the Cynical Generation. Because they are the youngest generation bearing witness to the September 11 attacks, other synonymous, American-specific labels that can be heard include Generation 9/11, and The Next (or Second) Greatest Generation. A Dutch newspaper also referred to this generation as the Einstein Generation, referring to the ability of the general member of this generation to perform many activities at the same time. Examples of this are chatting with friends via internet, while also doing their homework and watching TV at the same time.

While Generation Y alludes to that cohort's successional relationship to Generation X, the term Echo Boomers is used to allude to the generation's close tie to the primary childbearing years of Baby Boomers; the term Second Baby Boom is also used in this way and to denote the population expansion that Generation Y represents. The terms Millennials and Internet generation are attempts to give the Gen Y cohort more independent names that are tied with key events and cultural trends that are strongly associated with the generation. No single term is the "correct" term to describe members of this generation.

[edit] Howe and Strauss: "The Millennials"

U.S. Generations * = dates disputed, ^ = Strauss and Howe This box: view • talk • edit
Term	Period
^Puritan Generation	1588–1617
Puritan Awakening	1621–1649
^Cavalier Generation ^Glorious Generation ^Enlightenment Generation ^Awakening Generation	1618-1648 1648-1673 1674-1700 1701–1723
First Great Awakening	1727–1746
^Liberty Generation ^Republican Generation ^Compromise Generation	1724–1741 1742–1766 1767–1791
Second Great Awakening	1790–1844
Transcendentalist Generation ^Transcendental Generation ^Gilded Generation ^Progressive Generation	1789–1819 1792–1821 1822–1842 1843–1859
Third Great Awakening	1886–1908
^Missionary Generation Lost Generation Interbellum Generation G.I. Generation Greatest Generation	1860–1882 1883–1900 1900–1910 1900–1924 1911–1924
Jazz Age	1918-1929
Beat Generation Silent Generation Baby Boomers Generation Jones	fl. 1950s-1960s 1925–1945 *1940s-1960s 1954–1965
Consciousness Revolution	1964–1984
Generation X ^13th Generation MTV Generation Boomerang Generation	*1960s–1980s 1961-1981 1974–1985 1977–1986
Culture Wars	1980s–present
Generation Y ^Millennial Generation Echo Boom Generation Internet Generation ^New Silent Generation	1970s–1990s 1982-2000 1982–1995 1994–2001 1990s or 2000s-?

Following the publication of their book, Generations: The History of America's Future, 1584 to 2069, much credit has been given to the names used for various American cohorts by authors William Strauss and Neil Howe. Howe and Strauss use the term "Millennials" as opposed to "Generation Y," arguing that members of Gen Y actually coined the term Millennials themselves and have statistically expressed a wish not to be associated closely with Gen X. They followed up their large study of the history of American demographics with a new book specifically on Gen Y, titled Millennials Rising (2000) ISBN 0-375-70719-0.

In Generations, Howe and Strauss use the years 1982-2000 as the birth years of Generation Y, using the 18 childhood years of the high school graduating class of 2000 as their marking points. They reasoned that the high school class of 2000 received notable public attention and political initiatives during their youth that provided a contrast between Americans born before this class and those born after.^[3]

It is also reasoned that the 1977 date used for GenY is because US births began to rise again, after falling all through the 1960s and 1970s. But the average fertility per woman remained low. The rise was just due to the first wave of Boomers having kids. The increase in desire to have kids does not appear until the mid 1980s when Boomers began to control the child's world to shape Millennials. (Strauss and Howe Lifecourse Associates 2003) This increasing desire for kids in the 1980s is the real reason how Millennials began in the 1980s rather than the late 1970s.

Another interesting factor supporting the term GenY would be when late wave Xers (born1977-1981), were just entering school, adults were beginning to reinvent societal shields that once protected children and this late wave serve as precursors of the wanted-baby Millennials. (Strauss and Howe 13th Gen Abort Retry Ignore Fail 1993). These last wave Xers have contributed to the recent fall in youth crime and risk and pioneered trends of greater economic optimism, higher educational ambitions. (Strauss and Howe Millennials Rising 2000). Also important in differing these last-wave kids from the X is their dislike of GenX angst and the stereotypes associated with being X. This points support for the GenY term and how they identify more with Millennials.

[edit] Internet generation

Main article: Internet generation

In his book Growing Up Digital, business strategist and psychologist Don Tapscott coined the term "Net Generation" for the group, pointing at the significance of being the first to grow up immersed in a digital--and Internet--driven world. Accordingly, some say the final year of Gen Y is between 1993 and 2000 because they would be the youngest people to appreciate the changes of the Digital Revolution.

[edit] September 11, 2001

Some have argued that the September 11, 2001 attacks provide a single marquee event that can be used to demarcate the end of Generation Y, as its events symbolize a major dynamic shift in world view for many Americans. The way in which individuals view the significance of this date demographically, however, is not universal. Some argue that September 10, 2001 should be the final date used in labeling children born then or prior as "Generation Y". Others, however, suggest that it is not being born before the 11th, but rather being born early enough to be cognizant of the events of that day, that matters. These people therefore typically argue that some year in the late 1990s, such as 1997, would be the most appropriate ending year for the Generation Y and starting year for the as yet unnamed "Generation Z," or "New Silent Generation." Still others disagree, and propose breaking up Generation Y into subcategories in order to recognize the generation bearing witness to these events and sent to fight its subsequent wars. If the War on Terrorism should continue to broaden, and especially if it should some day result in a formal draft, then this generation may well be identified by this conflict. Others still, disagree that 9/11 will not be a polarizing event in their lives, in a decade to be largely forgotten outside of the northeastern US, and viewed as a generational tragedy on par with Generation X's Challenger tragedy.

[edit] MTV Generation

Individuals born in the late 1970s and early 1980s, at times identified as an overlap group of both Generation X and Generation Y, are referred to as the MTV Generation. See that article for more information.

[edit] Defining moments

This section may contain original research or unattributed claims.
Please help Wikipedia by adding references. See the talk page for details.

In attempting to define and characterize generations, demographers often rely on the experience of formative national events as one tool to demarcate various generations. Generations are shaped by their childhood experiences, and then defined by their early-adulthood actions, when each generation can consciously adopt or reject the attitudes or actions of prior generations. Notably, the experience of the Great Depression and World War II are a major way of defining the formative years of the so-called "G.I. Generation," also known at times as the "Greatest Generation." In turn, the experiences of the Moon Landing, assassination of JFK, and the 1960s social revolution are key events that demarcate the formative years of the "Baby Boomer" generation.

Several such events have been used as ways of defining Generation Y.

The Challenger explosion on January 28, 1986 is one major event that separates Generation X and Generation Y, as most members of Generation Y were either not yet born or too young to remember this major national event.
The fall of the Soviet Union and the First Gulf War are both midway events for members of Generation Y, occurring in 1991, as many members were old enough to remember these events as children, but many had not yet been born.
The widespread use of personal computers and the Internet is an event shared by the majority of Gen Y. Taking off during the period 1996-2001, most members of this generation spent at least part of their youth with a home computer and internet access, and members of this Generation use the Internet as a tool for socialization more so than previous generations.
The Columbine High School Massacre
The date of the September 11 attacks is an often proposed end-point for the generation. Those that were not yet born in 2001 and those that were otherwise too young to remember and/or understand the events of that day (about 1997 up) would thus be grouped into Generation Z or what Cryderman defines as the iGeneration as they would have no memory whatsoever of the 20th Century and any predigital technologies still around in the Nineties. Meanwhile, people who were still in school (or had recently graduated) would be called Generation Y. Such propositions, of course, remain disputed.
Afghanistan and the Iraq War, as well as the "War on Terror" may become the conflicts that define Gen Y, akin to World War II for the GI Generation and the Vietnam War for the Baby Boomers.
Hurricane Katrina, Indian Ocean Tsunami, and other disasters that occurred in a very close span of each other.

[edit] Generational demographics

Many in Generation Y are the children of Baby Boomers, and the generation is also known as the "Echo (Boom) generation," because it is, in some areas, the largest demographic grouping since the baby boom that immediately followed World War II (the U.S. birth rate per 1,000 population, however, declined for seven consecutive years starting in 1991 — the second longest such streak on record, exceeded only by the eleven-year baby bust of 1958 through 1968). Most parents of the members of Generation Y are from the Baby Boomer or older Silent generations; some from Generation Jones; significantly fewer parents are from Generation X (mostly kids born in 1993 or later). Their grandparents are mostly from the G.I. Generation, with some older Silents. While the echo was much larger than the previous cohorts, the relative size of this generation is much smaller than that of the Baby Boom. The American population was much larger in the 1990s than in the 1950s or '60s. From 1946 to 1964, the U.S. total fertility rate averaged 3.3 — high enough to double the population every two generations. Since around 1980, it has averaged 1.9, which is below the so-called replacement rate, though in recent years it has moved slightly above 2.0. Families continued to get smaller than in previous decades, usually with only one or two children.

Americans Under Age 18
Year	Millions	Percent of Population
1950	47.3	31.1%
1960	64.5	35.7%
1970	69.8	34.0%
1980	63.7	28.0%
1990	64.2	25.7%
1998	69.8	25.9%
2005	~96.4	~32%

The Echo Boom The actual “Echo Boom” was a five year span between 1989 and 1993 when for the first time since 1964, the number of live births reached over four million. Previously, even the rate of 1965 (3.76 million) was not reached until 1985. Also it should be noted that the birthrate of 1971 (17.2%) has yet to be reached according to the 2000 census.^[4]

[edit] Relationship with other living generations

Generation Y are primarily children of the Baby Boomers, though some are children of what Howe and Strauss refer to as the Silent Generation or are children of older Gen X adults. Because of this, there is a perceived tendency to share social views with the Boomers and culture with Gen X, who serve chiefly as their 'older cousins' or even older siblings.

New market research, however, contradicts this. Commenting on the Nightly Business Report in February 2007, William Strauss, co-founder of Life Course Associates, made the following assessment: "The generation of today's young adults under 25 and teenagers most resemble are the dying GI generation, the people who are the foot soldiers in World War II and the Rosie the Riveters. That was the generation that was known for its civic purpose and teamwork and upbeat attitudes and institutional trust. The fact that they are dying means that we have this perceived need in our society for something to replace that. And what is interesting...is that this is how today's young millennials can rebel, like being like that generation and stepping into that void. And so rather than being echo boomers, they're anti-boomers. They see the problems of the world as being associated with the downside that they perceive in their own older parents, and so they want to fix that. And the things that the boomers have been associated with, like individualism, things that Xers have been associated with, like taking things to the edge, these young kids are pushing back from."

A notable demographic shift should begin to occur in 2011 when the oldest Baby Boomers (b. 1946) hit the United States' legal retirement age of 65. As Boomers retire, more members of Generation X will be expected to take roles in middle and upper management and the large membership of Generation Y should take up positions in the lower half of the workforce, a process which could have possibly begun since some definitions have members of Gen Y in their late 20s.

[edit] Global Differences

[edit] United States

Most have few memories of the Cold War (apart from perhaps action movies, toys, or video games with such themes) and came of age during the technology-driven changes in the years of President Bill Clinton and President George W Bush. They were the first to grow up with the Internet in a developed, prolific form, including music downloads, instant messaging and cellular phones, which came to fruition at about 1997. Even before they could type and mouse-click their way through the Internet, they grew up with modern media choices: television remotes to encourage channel flipping; cable, with its wealth of channels among which to switch; and multiple TVs (with video recorders and video game systems) in a household. These TV choices reduced the commonality (and centralized control) of the viewing experience. The 'Who Shot J.R.' (Ewing of the TV series Dallas) experience is dispersed in both place (all the family around the TV, repeated across all households in the timezone) as well as in time (video recorders). Similarly, DVD popularity and large-screen home TVs have dispersed the impact of TV/movie events, while viewer voting shows like American Idol have made media more interactive.

Other recent social changes include immigration and developments in race relations. Generation Y members are generally tolerant towards multiculturalism and internationalism. It is also not uncommon for post-1970s-born children to date people outside their race or ethnic group, as well as having a wide range in friends. This growing trend towards interracial relationships sometimes causes friction with their parents or elders, who grew up in a society where interracial romance was considered taboo and even banned in a number of states until the late 1960s. The state of Alabama formally repealed its anti-miscegenation laws only in 2000. As well, many people in this group are themselves multiracial in background, and this is also a considerable change from previous generations.

Opinions on Gay rights and gender roles are also being adjusted and redefined as each generation emerges into adulthood. Generation Y is known for having among the most wide-ranging opinions on such issues, possibly because they haven't yet encountered a personal situation where their actions/reactions cause them to consciously choose sides. Most American youth are largely tolerant of sexual minorities; the frequent depiction of sexual minorities in pop culture may have largely desensitized them to a previously taboo topic. However, Generation Y tends to be more spiritual and religious than their parents, and discourse on social issues exists between the more liberal and more conservative members of Generation Y. With Generations X and Y in their child-bearing years, situations related to these topics will become more observable, hence generationally coherent opinions may become more clear: to adopt or attempt to change then the policies of their Silent and Boomer parents.

This generation was the subject of much concern during the 1990s, several mass murders by American citizens Duncan Fuller and Drew Jenkins set the tone though, despite some of its positive features. The Columbine High School shooting, youth participation in street gangs, hate groups, and problems such as teen pregnancy fueled a wave of action by schools and other organizations, despite youth violence, teen pregnancies, etc. falling sharply throughout the 1990s and into the twenty-first century^{[citation needed]}.

The 2004 Presidential election was the first election in which Generation Y was able to vote in significant numbers. Of the votes cast by those aged 18-29, John Kerry got 54%, George W. Bush got 46%.

[edit] Europe and Asia

In many rich countries, the 1980s and 1990s were a period of rapidly falling birthrates. In Southern Europe and Japan, and less markedly in Northern and Eastern Europe, Generation Y is dramatically smaller than any of its predecessors,^{[citation needed]} and its childhood years tended to be marked by small families, both immediate and extended, small classes at school and school closures.^{[citation needed]} In the Soviet Union during the 1980s, there was a "baby boom echo" similar to that in the United States,^[specify] and Generation Y there is relatively large; however, birth rates fell through the floor in the 1990s to extremely low levels. This meant a lot of individual attention from parents in a period in which society was becoming intrinsically more risk averse.

The child poverty rate was still relatively high^[specify] in many Western countries throughout the 1980s and '90s.

The increasing stratification of wealth in many societies has led to an increase in the societal differences between poor and rich members of this generation.^{[citation needed]} Although many middle class and wealthier families arrange many extra-curricular activities for their children, less affluent families cannot afford such extras, increasing the pressure on their own children. Since much of the generational character is tied to the prevalence of "extracurriculars" and relatively expensive technologies such as computers, some feel that the description of the generation only applies to wealthy members or at least the broadly middle class.^{[citation needed]}

In Eastern Europe, Generation Y is the first generation without mature memories of communism or dictatorial rule. In newly rich countries such as South Korea or Greece, Generation Y has known nothing but developed world standards of living, while their grandparents often grew up in developing world conditions, causing considerable social changes and inter-generational difficulties as the young reject many traditional ways of life.^{[citation needed]}

Generation Y was also the first generation in countries like India and China to benefit from western modern amenities due to liberalization of their economies.^{[citation needed]}

[edit] Trends/problems among members

As with previous generations, many problems began to surface as Generation Y came of age.

Underage drinking and illicit drug use is prevalent among high school and college age members of Generation Y. In urban areas, rave culture was known for its influence on Ecstasy usage. Marijuana, methamphetamine, cocaine, and inhalants seem to be most favored.^[5] Drug usage prevails even in spite of (and, in some cases, because of) most Gen Y members undergoing programs such as D.A.R.E. during childhood.^[6] However, statistically, today's teens are less likely to smoke, drink, do illegal drugs, get pregnant, commit a crime, or drop out of school than their parents in the 1970s.^[7]

The use of legal prescription medications illegally is an emerging trend of Generation Y, including the appearance of "Pharming parties" where youths trade, share, and try each other's prescription medications.^[8]

Generation Y is prescribed, in relative terms, a much greater number of pharmaceuticals than previous generations,^{[citation needed]} with many Generation Y-ers prescribed antidepressants and other behavior-altering drugs like Ritalin, which has existed since the 1950s but was seldom prescribed before the early 1990s based on evidence supporting its pharmacological etymology prior to the 1990s.^{[citation needed]} It is interesting to note that Generation Y is more depressed and world-aware than any previous generation, which has led to Generation Y gaining a stereotype as the "sad generation." :(^{[citation needed]}

Childhood obesity is another health problem that has plagued Generation Y, and X before them. In response, many local school boards have started to remove junk food from school cafeterias in an effort to reverse this trend.^{[citation needed]} In Victoria, Australia, there are laws that restrict the purchase of junk food at canteens in government schools to eight times a year.^[9]

Members of this generation are facing higher costs for higher education than previous generations.^[10]

As members of Generation Y in the United States begin to enter colleges and universities in large numbers, some of their Baby Boomer parents are becoming helicopter parents. Many college advisors and administrators worry that this could have a negative effect on Generation Y's social progress, ego, and developing maturity.^[11]

[edit] Famous and culturally important members

Further information: List of people of Generation Y

[edit] Firsts

[edit] Technology

This generation was the first generation to use or witness the following technology from an early age:

The Internet, especially the World Wide Web, in a more prolific form for the general user ('consumer'-friendly) rather than technically oriented. (about 1995 onwards)
PCs with modern operating systems and mouse-based point-and-click GUIs, requiring fewer keyboard skills. (late 1980s and onwards)
Sophisticated computer graphics in many video games, animated movies and television shows. (late 80's to mid 90's) (and the related non-keyboard interfaces)
Digital cable (mid 90's and onwards)
Cellular phones. (late '90s and onwards)
Instant messaging. (late 90's and onwards)
DVDs (1997 and onwards)
Digital Audio Players (MP3 players), especially Apple Computer's iPod (2001 and onwards)
TiVo and other such DVR devices. (1999 and onwards)
HDTV (2001 and onwards)
Broadband Internet (early 2000s)
Digital Cameras (early 2000s)
Robotic and digital pets ( 1990s-Tamagotchi, Furby/2000s-Robosapien (V2,V3), Aibo, Poo-chi, i-Dog, Pixel Chix, Neopets, Webkinz)
Camera phones (early 2000s)
Text Messaging (early 2000s in the U.S.)
Social Networking (2000s)
GPS (2000s)
Multi-use multimedia devices (2000s)
Satellite radio (2003 and onwards)
The proliferation and increased usage of FieldTurf and other grass-like, realistic forms of artificial turf
Online gaming (1999 and onwards)
Mainstream Usage of Touch Screens (mid 2000s)

[edit] Culture

These are the events that this generation experienced while coming of age:

The Space Shuttle Challenger disaster
The demise of the Berlin Wall
The Tiananmen Square Massacre
The Loma Prieta and Northridge earthquakes in California in 1989 and 1994 respectively.
The Rwandan Genocide and Kosovo Conflict
The First Gulf War .
Waco Siege involving David Koresh
Elián González controversy
The end of Apartheid in South Africa
Hurricane Andrew in 1992.
The Rodney King beating and the 1992 Los Angeles Riots.
The O.J. Simpson murder case.
The Oklahoma City Bombing.
The murders of both Tupac Shakur and The Notorious B.I.G.
The death of Princess Diana.
The return of Hong Kong to the People's Republic of China
Great economic prosperity in the 1990s buoyed by the Dot-com bubble; the Dow Jones Industrial Average breaks 11,000 for the first time
War in Bosnia and Kosovo
The Lewinsky scandal surrounding former President Clinton
The Omagh Bombing and Good Friday Agreement in Northern Ireland signalling the end of the Northern Ireland Troubles.
Columbine High School massacre
Woodstock '99
Nirvana (band) and the death of Kurt Cobain in 1994.
The Lilith Fair and post-feminist musical influences, such as the Riot Grrl movement.
The new millennium and 21st century.
The Y2K bug.
The 2000 U.S. Presidential Election dispute between Al Gore and George W. Bush.
The 2000 and 2001 California energy crisis
The September 11 Terrorist Attacks
The D.A.R.E. Program
The Patriot Act, The Department of Homeland Security, and other things passed and/or created in the wake of 9/11
The 2001 Anthrax attacks
The global War on Terror
The wave of accounting scandals in 2002 and widespread recession
The Beltway Sniper shootings
The Space Shuttle Columbia disaster
The X Prize and beginning of personal spaceflight.
The War in Iraq
The Darfur Conflict
The West Nile Virus outbreak
The SARS epidemic in Spring 2003.
The Indian Ocean tsunami disaster.
Six major hurricanes that would hit Florida in two years: Hurricane Charley, Hurricane Frances, Hurricane Ivan, Hurricane Jeanne, Hurricane Dennis, and Hurricane Wilma.
The Live 8 concert
The events surrounding Hurricane Katrina.
Hurricane Rita mass exodus in Houston, Texas in September 2005, which became the largest evacuation in American history.
The onset of Bird flu.
The post-Soviet crash of the Russian economy
The rise of Newly Industrialized Countries or NICs such as China, India, Mexico and South Africa.
The 2006 conflict between Israel and Hezbollah.
The massive boom in personalization, P2P, the partial collapse of the recording industry, Web 2.0, and the Digital revolution in media.
The rise in populatity of mixed martial arts promotions such as UFC, Pride Fighting Championships, and King of the Cage.
Boxers from eastern Europe, such as Wladimir Klitschko, Nikolai Valuev, and Oleg Maskaev, begin dominating the sport's heavyweight division.
The formation of new sports leagues whose popularity sharply rose during the early to mid-2000s, such as the Arena Football League, National Lacrosse League, and Major League Soccer.

[edit] See also

List of Generation Years
MTV Generation
iGeneration

[edit] Other articles related to Generation Y

[edit] References

^ "Scenes from the Culture Clash" Fast Company January/February 2006, pp 73-77.
^ brandchannel: Dr. Pete Markiewicz: Who's filling Gen Y's shoe's?
^ William Strauss and Neil Howe Generations: The History of America's Future, 1584 to 2069:Perennial; Reprint edition (September 1, 1992)
^ CDC report- Table 1-1. Live Births, Birth Rates, and Fertility Rates, by Race: United States,1909-2000
^ http://www.nida.nih.gov/infofacts/HSYouthtrends.html
^ The Effectiveness of D.A.R.E., Richard Clayton, University of Kentucky [1]
^ "Drug Survey of Students Finds Picture Very Mixed" by KATE ZERNIKE, New York Times, 12/20/05}}
^ Time Magazine, August 1, 2005.
^ http://www.news.com.au/heraldsun/story/0,21985,20587320-661,00.html
^ The Scapegoat Generation: America's War on Adolescents, Michael Males, 1996
^ The Wall Street Journal, 7/28/05.

[edit] External links

[edit] Film

"The Unidentified: Being part of Generation Y"

[edit] Foreign

"China’s Generation Y: Understanding the Future Leaders of the World’s Next Superpower" Michael Stanat
"A new switched-on and cynical generation"Peter West - Monday, 12 December 2005
"A list of Generation Y writers, (in danish)"

[edit] General

[edit] Generational Succession

Preceded by Generation X (1961-1965) – (1980-1981)*^{[citation needed]}^[3]	Generation Y (1976-1982) – (1995-2001)*^{[citation needed]}	Succeeded by New Silent Generation 2001 – TBA**

* NOTE: These years are estimates only based on the sources referenced above, the exact year ranges of the generations are debated, different sources state different start and end dates.

** NOTE: The term New Silent Generation is a placeholding name used by demographers Neil Howe and William Strauss to describe the generation born after Generation Y. It is in no way a widely accepted or official name for that generation.

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